3.0Km 2025-10-23
26 Yangnyeongjungang-ro, Dongdaemun-gu, Seoul
Seoul Yangnyeongsi Market is an herbal medicine specialty market that distributes 70% of the herbal medicines traded in Korea and is a Korean medicine-themed town with over a thousand businesses related to oriental medicine, including oriental medicine clinics and herbal medicine stores. The Seoul K-Medi Center, located in this center of Korean herbal medicine culture, is an oriental medicine complex cultural facility that promotes the excellence and safety of traditional Korean medicine through various exhibitions, education, and experiences. The building is unique in that it harmonizes the simplicity of modern architecture with Korean elegance. Visitors can enjoy various experiences in many different facilities in the center, including the Herb Medicine Museum, where one can expand their understanding of Korean medicine by examining over 300 types of medicinal herbs and their effects; the Herb Medicine Experience Room, where visitors can experience herbal medicine natural face packs and herbal heat packs; and Yakseon Food Experience Center, where visitors can learn about healthy recipes using medicinal herbs and make healthy foods.
3.0Km 2025-10-23
161 Sajik-ro, Jongno-gu, Seoul
+82-2-3700-3900
Gyeongbokgung Palace was built in 1395 as the official palace of the Joseon dynasty by Yi Seong-gye, the future King Taejo and founder of the new regime. Gyeongbokgung Palace is commonly referred to as the Northern Palace because of its location to the north, comparied to Changdeokgung Palace in the east and Gyeonghuigung Palace in the west. Gyeongbokgung Palace is arguably the most beautiful and is the largest of all five palaces. Many Joseon kings were crowned here. The premises were once destroyed by fire during the Imjin War (1592-1598). However, all of the palace buildings were later restored under the leadership of Heungseondaewongun during the reign of King Gojong. The assassination of Empress Myeongseong, however, resulted in Gyeongbokgung Palace losing its function as a royal palace, eventually witnessing the downfall of the Joseon dynasty. Gyeongbokgung Palace retains the original Gyeonghoeru Pavilion, a prime example of Joseon architecture, and the Hyangwonjeong Pavilion and pond. The sculptures in the Geunjeongjeon Hall exemplify Joseon-era sculpture techniques. The west side of the area outside Heungnyemun Gate is occupied by the National Palace Museum of Korea, while the eastern side of Hyangwonjeong Pavilion within the Gyeongbokgung Palace is occupied by the National Folk Museum of Korea.
3.0Km 2023-04-06
26, Yangnyeongjungang-ro, Dongdaemun-gu, Seoul
+82-2-969-9241
Seoul Yangnyeongsi Herb Medicine Museum opened in September 2006 on the grounds of Bojewon, a medical institution for the poor that was in operation during the Joseon dynasty. The museum was established with the goal of preserving and developing Korea’s herb medicine culture. In October 2017, the museum moved to the second floor of the Seoul K-Medi Center. The center provides both information and hands-on programs.
3.0Km 2025-07-29
161 Sajik-ro, Jongno-gu, Seoul
+82-1522-2295
The K-Royal Culture Festival is held at the five Royal Palaces and Jongmyo Shrine. The festival first began in 2014 and provides visitors with first-hand knowledge of these important cultural heritages through unique performances, exhibitions, experiences and programs. The festival expanded in 2021 to be hosted twice a year, in spring and in fall.
3.0Km 2024-12-03
3 Gosanja-ro 36-gil, Dongdaemun-gu, Seoul
As the nation began to recover from the aftermath of the Korean War, farmers from the northern Gyeonggi-do region and Ganwon-do gathered around the old Seongdong Station (renamed ‘Hansol Donguibogam’) to sell their produce and wares. The farmers’ impromptu gathering on the fallow farmland to make their transactions soon led to the birth of a new marketplace. With the recent remodeling of the market, including the long-neglected Gyeongdong Theater, the place feels totally renewed and full of energy. Thanks to the renovation and diverse food stalls, the place is always bustling and filled with people.
3.0Km 2024-12-27
3 Gosanja-ro 36-gil, Dongdaemun-gu, Seoul
Restored Gyeongdong Market space and the 5th community store for a win-win relationship with local economy
This 5th Starbucks Community Store is housed in a restored theater in Gyeongdong Market. The store has a win-win agreement with local merchants. Starbucks created a multiple cultural space in collaboration with LG Electronics such as LG Gold Star Radio Refresh Center. Every week, local artists and college students present culture and art performances on the stage that recreated the theatre concept. To offer a special experience suitable to an old theater, Starbucks developed the Retro Theater-like CND. For differentiated customer experiences, the store sells store-baked crafted food and exclusive merchandise.
3.0Km 2025-06-30
102-11 Seongbuk-ro, Seongbuk-gu, Seoul
Kansong Art Museum was the first private art museum in Korea, opened as Bohwagak in 1938 by Kansong Jeon Hyeong-pil. The name was changed to the current Kansong Art Museum in 1966. Bohwagak was designated as National Registered Cultural Heritage No. 768 on December 30, 2019. Jeon Hyeong-pil dedicated his life to preserving and researching Korea’s representative relics that were devaluated and purposefully obliterated during the Japanese colonial era, as well as to acknowledging their cultural excellence and beauty. The museum houses 11 national treasures and 24 treasures.
3.0Km 2025-02-05
37 Samcheong-ro, Jongno-gu, Seoul
+82-2-3704-3106
The National Folk Museum is celebrating the first full moon of the Lunar new year, Jeongwol Daeboreum. A variety of experiences are prepared to eliminate bad luck and pray for prosperity and health. The event provides a chance for locals and tourists alike to learn more about the traditional culture of Korea.
3.0Km 2024-11-27
40 Sejong-daero, Jung-gu, Seoul
Sungnyemun Gate is Korea’s National Treasure No. 1, and its unofficial name is Namdaemun Gate. Sungnyemun Gate is the largest castle gate stone structure with an arched entrance in the middle. There’s a column on top of a platform, raising the roof, distinguishing the upper stories and lower stories of the building. Passageways for traffic are located at the east and west ends of the gate. Different from the other gates, Sungnyemun Gate’s tablet has its name written vertically.
On February 10, 2008, Sungnyemun was destroyed by fire. After a 5-year reconstruction work, the gate was re-opened to the public again on May 4, 2013.
3.0Km 2024-06-19
26 Sejong-daero 11-gil, Jung-gu, Seoul
+82-2-753-5388
Jinju Hoegwan is a renowned kongguksu (noodles in cold soybean soup) eatery near City Hall Station. Kongguksu is a traditional Korean summer dish made by boiling and grinding soybeans into a creamy broth, served with noodles, offering a refreshing and nutty flavor. Kongguksu is available from March to November. Their staff-recommended menu includes kimchi bokkeumbap (kimchi fried rice), freshly roasted by the staff, along with kimchi jjigae and samgyeopsal (pork belly).