Jeongdong Theater (국립 정동극장)

501.5M 2024-06-19

43 Jeongdong-gil, Jung-gu, Seoul
+82-2-751-1500

Jeongdong Theater is located along Deoksugung Stone Wall Path and serves as a cultural hub for local citizens. Opened in 1995, Jeongdong Theater is historically significant as it was established to restitute the legacy of Wongaksa, the first modern theater in Korea. Jeongdong Theater features numerous critically-acclaimed productions, such as “Traditional Art Performance,” “Masters Exhibition,” and “Art Frontier,” as well as programs like “Art Stage at Noon” that are geared toward the general public. As a result, Jeongdong Theater has become one of Korea's representative traditional arts performance theaters and was designated as a Seoul Future Heritage in 2015.

The theater successfully held the performance “Miso” in 2010, featuring the traditional musical "Love Songs from Chunhyang," written and created by Jeongdong Theater. The musical attracted many international visitors from all over the world, passing on Korean cultural values and beauty, as well as gaining the attention of critics worldwide. In addition, the theater also produced "The 2nd Story of Miso: Baebijang-jeon," offering a modern interpretation of the fundamental values found in Korea's culture and art.

HiKR Ground (하이커 그라운드)

502.0M 2025-10-29

40 Cheonggyecheon-ro, Jung-gu, Seoul

Located inside the Korea Tourism Organization Seoul Center, HiKR Ground is a Korean tourism publicity center where visitors can experience K-pop and view media art at the same time. The name "HiKR Ground" embodies the meaning that Korea (KR) will greet ("Hi") global tourists and become a playground. Notably, it provides Korean tourism content in multiple ways for the younger generation to enjoy. On the first floor, there is a space to enjoy various media arts through the large media screen HiKR Wall, where visitors can see "Landscape of the New City" by media artist Lee Lee-nam, and Korean tourism videos submitted by global hallyu fans. On the second floor, visitors can make their own K-pop music videos using the XR Live Studio. At the window facing the restored Cheonggyecheon Stream, there is a mesmerizing artwork called ''North Wall'' by installation artist Suh Do-ho. On the third and fourth floors, visitors can get immersed in Korean local tourism through various arts, experiences, and exhibitions.

We Ride (위라이드)

502.0M 2023-07-28

40 , Cheonggyecheon-ro, Jung-gu, Seoul

"The best way to tour Seoul"
With WeRide's certified tour guides, travelers can experience unforgettable memories by riding an electric bicycle to attractions hidden all over Seoul. The tour takes 2 hours and 30 minutes, and participants can safely tour around Seoul with a professional guide. The fun of electric bicycles adds to the joy of the guide's story of Korean culture. If there are guests who cannot ride bicycles, they can use electric rickshaws. There is also a bicycle rental service for bicycle riders traveling in Korea.

Mediround.Corp (주식회사 메디라운드)

502.0M 2025-10-23

10F, Unit B1031, 8, Gangnam-daero 69-gil, Seocho-gu, Seoul

Mediround is a specialized infrastructure service company providing expert assistance (HELP) for attracting international patients.

- H (Human Resource): Matching medical interpreting and customer service (CS) personnel
- E (Education): Training and development of professionals for international patient attraction
- L (Logic): Registration of international patient attraction institutions and setting up attraction business infrastructure
- P (Promotion): Development of international patient attraction products and global promotion

Mediround operates the international medical coordinator subscription service, Mycoordy. Mycoordy offers information on Korean medical institutions, online consultation, reservation services, interpretating support, and payment services.

MJ FLB ((주)엠제이에프엘비)

502.0M 2025-10-23

#809, 8F, 40 Cheonggyecheon-ro, Jung-gu, Seoul

MJ FLB attracts foreign patients in eight medical specialties (plastic surgery, dermatology, dentistry, ophthalmology, gynecology, men's urology, orthopedics, and physical checkups), mainly targeting Chinese-speaking clients. It provides dedicated reservation and consultation services to foreign patients. Additionally, it has professional Chinese medical interpreters to ensure smooth communication between the hospital staff and patients, thus ensuring an efficient treatment. MJ FLB attracts foreign patients through customized social media promotions and marketing collaborations with influencers who have experienced its hospital services.

Deoksugung Palace Royal Guard Changing Ceremony (덕수궁 왕궁수문장교대의식)

504.1M 2025-07-11

99, Sejong-daero, Jung-gu, Seoul
• 1330 Travel Hotline: +82-2-1330 (Korean, English, Japanese, Chinese) • For more info: +82-2-737-6444

Deoksugung Palace has held a guard changing ceremony since 1996 after thorough historical research by leading historians. The ceremony, which is held in front of Daehanmun Gate of Deoksugung Palace, is a tradition similar to the Changing of the Guards at Buckingham Palace and offers a rare opportunity to experience royal culture. The royal gate is opened and closed at pre-determined times, and the gatekeepers in charge of guard duty and patrols hold a shift ceremony three times a day.

The Royal Guard Changing Ceremony is a highly recommended event for tourists. It is held three times a day, with each ceremony following the same procedure and lasts for forty minutes to an hour, and the ceremony is free of charge. There are no ceremonies on Mondays as well as on severely cold or hot days.

As the ceremony begins, the changing of the guards commences replete with traditional musical instruments, and exchanges a password for verification. An eight-minute guard ceremony ensues, followed by a seven-minute change ceremony, and finally a patrol that completes the ceremony. The procedure takes a dramatic turn when 18 guards in six official positions beat a drum and bellow some orders.

The Royal Guard Changing Ceremony is a great opportunity to experience a rare traditional scene. The guards’ splendid costumes, with their brilliant primary colors, are a pleasure to view. Once the ceremony is over, visitors can take pictures with the gatekeepers.

Jeongdong Observatory (정동전망대)

577.2M 2022-08-11

15, Deoksugung-gil, Jung-gu, Seoul
+82-2-120

Jeongdong Observatory is located on the 13th floor of Seoul City Hall Seosomun building. The observatory has a cafe inside where visitors can enjoy a drink while gazing upon the magnificent view of Deoksugung Palace from above. In addition, the walls of the cafe are decorated with photos of old Jeongdong.

Korean National Police Heritage Museum (경찰박물관)

579.3M 2021-12-21

41, Saemunan-ro, Jongno-gu, Seoul
+82-2-3150-3681

The police museum opened on October 14, 2005 to give a better understanding of the job of the police and to offer a formal education to children who wish to become police officers in the future. The history hall of the museum is designed for visitors to learn about the history of Korean police at a glance, exhibiting information on the police force from the Joseon dynasty up until current times.

Visitors to the museum can pretend to be police officers by touching actual equipment and learning about an officer's daily tasks. Visitors can also get in patrol cars, wear a police uniform, experience shooting a gun through a simulation, and learn self-defense martial arts and arrest techniques. Visitors can also go to the museum jail.

Jeongdong Guksi (정동국시)

582.6M 2024-06-19

5 Jeongdong-gil, Jung-gu, Seoul
02-732-0114

Jeongdong Guksi features a rich soup with a clean taste, created by carefully removing the oil dozens of times while boiling Korean beef bones for 15 hours. The restaurant uses this same beef bone broth in their mandutguk (dumpling soup), something not many restaurants do. The rich flavor of the broth combined with the soft dumplings, made in-house daily, is a must-try. The restaurant is also surrounded by many cultural and artistic spaces, making it a great addition to tours in the area.

Ewha Centennial Hall (이화여고100주년기념관)

593.9M 2024-02-20

26 Jeongdong-gil, Jung-gu, Seoul

Ewha Centennial Hall is a multimedia education center located next to Ewha Girls' High School. Spanning underground and five above-ground floors, it features a gallery, a cafe, music rooms, individual practice rooms, and audio-visual rooms. The Hwaham Hall on the first and second floors is utilized for performances such as musicals and concerts, as well as educational events.

Jeongdong Theater (국립 정동극장) - Area information - Korea travel information