Matthew Chang Anguk (메튜장 안국)

1.5Km 2025-07-14

33 Yulgok-ro, Jongno-gu, Seoul

Matthew Chang Anguk flagship store uses the whole space to bring the brand's philosophy to life through fragrance. Located in Anguk, the heart of Korea's tradition and aesthetics, the store's tranquil atmosphere sets the mood for visitors to try on and experiment with the brand's carefully selected perfume collection. The staff provides assistance in recommending the perfect scent according to visitor's preference, mood, and nostalgia. The store also has a section dedicated to body care products, such as hand wash and body lotion.

Sangchonjae House (상촌재)

1.5Km 2025-11-06

12-11 , Jahamun-ro 17-gil, Jongno-gu, Seoul

Sangchonjae House, run by the Jongno Cultural Foundation, is a traditional hanok cultural space located in Sejong Village, Ogin-dong, Jongno-gu, and operates various cultural Korean programs such as exhibitions, educational experiences, and events to fully experience Korea's four seasons. The name Sangchonjae was conceived from the old name of Sejong Village, the western part of Gyeongbokgung Palace and the birthplace of King Sejong. The house reflects the lifestyle of an ordinary peasant during the Joseon dynasty. It consists of three buildings: the main building, the guesthouse known as sarangchae, and the annex. There is an experience center indoors offering tea ceremonies and traditional game experiences.

I'mdr. LLC. (아임닥터 유한책임회사)

1.5Km 2025-10-23

3F, 6-3 Bugahyeon-ro 2-gil, Seodaemun-gu, Seoul

I'mdr. LLC., leads the global medical tourism market with Korea's cutting-edge medical technology and world-class medical services.
With I'mdr, a health and beauty trip to Korea will be safer and more comfortable. It provides both aesthetic medical services and treatment for severely ill patients. Enjoy innovative, patient-centered medical tourism experience through I'mdr.'s customized medical concierge services.

HIDE AND SEEK - Ssamzigil Branch (하이드앤시크 쌈지길점)

1.5Km 2025-11-06

44 Insadong-gil, Jongno-gu, Seoul

◎ Travel information to meet Hallyu’s charm
This is where TXT members enjoyed escape games on their own series, “TO DO X TXT.” Chosen as the tagger by random draw, Huening Kai showed impressive game skills, using his instincts to “eliminate” the other members.

Geoan (거안)

1.5Km 2025-10-23

44 Insadong-gil, Jongno-gu, Seoul

Geoan, a store in Insa-dong, specializes in wooden furniture and accessories. Visitors can purchase products on display in the store or customize their pieces according to their preferences. In addition to furniture production, the shop also exhibits and sells various artworks such as celadon, lacquer mother-of-pearl, and sculptures by artists, making it a classy art space that harmonizes tradition and modernity.

Ssamzigil (쌈지길)

1.5Km 2025-10-23

44 Insadong-gil, Jongno-gu, Seoul

Ssamzigil is an Insa-dong landmark and a shopping mall specializing in crafts. It is a place where the traditions of Korea come together with its present. Follow the paths that lead seamlessly from the lower floors to the upper floors and browse the small craft shops that inhabit the floors. You can find both works of traditional craft and contemporary craft here. Some craft shops also offer craft experiences, and one can also find restaurants and galleries within the complex.

Migliore - Myeongdong Branch (밀리오레 (명동점))

1.6Km 2025-02-06

115 Toegye-ro, Jung-gu, Seoul

Migliore Shopping Mall, located in Myeong-dong, reopened in August 2024 after undergoing remodeling. It provides customers with easy access to its stores, as it is directly connected to the Myeongdong Subway Station (Seoul Subway Line 4). Myeong-dong is regarded as the shopping district for youth in their 20s. Throughout the area, signs are written in English, Chinese, and Japanese for foreign visitors. The first and the second floors function as a shopping mall, and from the 3^rd to the 17^th floor as a hotel, providing visitors with an opportunity to shop and stay under the same roof. The first floor of the mall features beauty and lifestyle stores and the second floor has clothing stores. This is a one-stop shopping destination for fashion items that will dress you from head to toe. Additionally, visitors can also shop for albums, magazines, and other goods featuring their favorite idols.

Seodaemun Independence Park (서대문독립공원)

1.6Km 2022-12-15

251, Tongil-ro, Seodaemun-gu, Seoul

Seodaemun Independence Park was built on the former Seoul Detention Camp. It was used to imprison thousands of Korean independence activists until the liberation from the Japanese occupation on August 15, 1945, as well as the political prisoners during the political turmoil in the 1960s. When the prison was moved to Uiwang-si, Gyeonggi-do in November 1987, the area was restored and turned into a memorial park in August 15, 1992 to honor the sacrifices of the martyrs. The park preserves seven prison buildings, an execution ground, underground women’s prison, and the March 1st Movement Monument that has been moved from Tapgol Park in Jongno.

One of the most significant monuments of the Seodaemun Independence Park is Dongnimmun Gate (Independence Gate), which has been designated a Historic Site. Nearby is Dongnipgwan (Independence Hall), originally called Mohwagwan, which was used to greet Chinese envoys during the Joseon dynasty. Today, the hall enshrines 2,327 tablets inscribed with the names of Koreans who died for the cause of national independence. Standing right next to Dongnimmun Gate are the remnants of Yeongeunmun Gate, another Historic Site. Other sights inside the park include the Patriotic Martyr Monument, Declaration of Independence Monument, and Statue of Dr. Seo Jae-pil, who was an independence activist and publisher of Korea’s first independent newspaper. The main highlight of the park is the Seodaemun Prison History Hall, a former prison building that was renovated into a history museum.

Haeunjae (하은재)

1.6Km 2024-12-23

68-10 , Jahamun-ro, Jongno-gu, Seoul

Ha Eunjae is a private hanok stay in Seochon Village, just west of Gyeongbokgung Palace in Seoul. The accommodation comprises a bedroom with queen-size bed, a kitchen, a movie room, and two bathrooms. The movie room is fitted out with a Bose sound system, a beam projector, and a large screen, with a movable footbath as a bonus. The kitchen is equipped for simple cooking. Guests staying 2 nights or more during the week receive a 10% discount, and towel replacement and cleaning services are provided for stays of 3 nights or more. Ha Eunjae is close to major tourist attractions such as Gyeongbokgung Palace and Samcheong-dong.

Beauty Play (뷰티플레이)

1.6Km 2025-11-14

73 Myeongdong-gil, Jung-gu, Seoul

Beauty Play is a K-beauty experience center operated by the Korea Cosmetics Industry Institute and supported by the Ministry of Health and Welfare. It offers a wide variety of sample Korean beauty products for testing as well as diverse beauty experience programs such as makeup touch-up service (choice of base, eyes, or lips), personal color test, and skin evaluation. Visitors can also ask for product recommendation based on their skin type or skincare concerns. Beauty Play also frequently hosts free one-day classes, which are announced online via its official website. It also hosts a variety of sample product giveaway events and the exhibited products get changed every two months, allowing visitors to get familiarized with lesser known quality products as well.

Matthew Chang Anguk (메튜장 안국) - Area information - Korea travel information