Pyeongnaeok (평래옥)

2.4Km 2021-03-22

21-1, Mareunnae-ro, Jung-gu, Seoul
+82-2-2267-5892

This store, which has been around since 1950, always has a long line of customers. A Pyeongyang cold buckwheat noodles specialty restaurant located in Jung-gu, Seoul. The representative menu is Pyeongyang cold buckwheat noodles.

Wangdaebak Jijimichon (왕대박지지미촌)

2.4Km 2021-03-29

62-1, Toegye-ro, Jung-gu, Seoul
+82-2-752-3337

A great store to visit on a rainy day. This Korean dishes restaurant is located in Jung-gu, Seoul. The representative menu is three-colored pancake.

Bunni Studios Optical - Myeongdong Branch (바니스튜디오 안경(명동역점))

2.4Km 2024-04-02

21 Myeongdong 8ga-gil, Jung-gu, Seoul

Bunni Studios is an optical store geared toward the younger generation, offering quality glasses and color contact lenses. The staff are able to provide service in a range of foreign languages, including English, Japanese, and Chinese. Bunni Studios collaborates with popular lens producers, and offers over 500 types of lenses. Shoppers can also have products delivered to their hotel within Seoul if they shop does not have the item in stock. International tourists can make tax-free purchases.

Starbucks Byuldabang (스타벅스 별다방)

2.4Km 2024-12-27

100 Toegye-ro, Jung-gu, Seoul

Byuldabang is a cozy space in the city, where the present and future of Starbucks coexist

Byuldabang is a special name. It combines the Korean words byul, which means stars, and dabang, which means a traditional space where people gather and talk over tea or drink. Byuldabang is the nickname Koreans generally use for Starbucks. Starbucks Byuldabang store opened in appreciation of customers of Starbucks Korea, celebrating its 22nd anniversary. This particular store is a Starbucks Reserve store with new concept food items, and is the first among Starbucks stores worldwide to have digital art wall decorations. The images projected to the art wall are “The Journey of Siren.” It is a surreal journey of Siren, who delivers coffee messages around the ocean, day and night. Customers love the story.

Choeun Optical - Hoehyeon Branch [Tax Refund Shop] (조은안경 회현)

2.4Km 2024-04-22

Joeun Eyewear, 42, Namdaemunsijang 4-gil, Jung-gu, Seoul

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Choeun Optical [Tax Refund Shop] (조은안경)

2.4Km 2024-06-27

42, Namdaemunsijang 4-gil, Jung-gu, Seoul

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Hamcho Ganjanggejang (함초간장게장)

2.4Km 2024-03-11

27, Myeongdong 8ga-gil, Jung-gu, Seoul
+82-2-318-1624

Situated in Myeongdong Street, Hamcho Ganjanggejang specializes in ganjang gejang (soy sauce marinated crab). Their signature dish, ganjang gejang, is made by marinating blue crab in soy sauce and is a favorite among Koreans. Saeu jang (soy sauce marinated shrimp) and other seafood dishes (abalone, octopus, etc.) are also a must-try. In addition, the traditional Korean side dishes are so tasty that the restaurant never runs out of customers.

Wellness Pharmacy [Tax Refund Shop] (웰리스약국)

2.4Km 2024-04-19

51, Myeongdong 10-gil, Jung-gu, Seoul

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Wellness Pharmacy [Tax Refund Shop] (웰니스약국)

2.4Km 2024-06-27

51, Myeongdong 10-gil, Jung-gu, Seoul

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Namdaemun Market Gourmand Alley (Kalguksu Alley) (남대문시장 먹자골목(칼국수 골목))

2.4Km 2023-11-06

42-1, Namdaemunsijang 4-gil, Jung-gu, Seoul

Namdaemun Market is a massive market in Seoul filled with history and traditions. In the market, there is a place where people can dine without worrying about time or money, in an unmistakably Korean atmosphere, and that is the Gourmand Alley (Kalguksu Alley). The alley is lined with stalls selling similar fare, and people sit down in front of them, shoulder to shoulder, to enjoy their meal. Namdaemun Market’s Gourmand Alley specializes in noodle soup and steamed barley rice sets. The latter is a mixture of rice and barley, which is then steamed together. Its call to popularity is the nutty flavor imparted by barley. It has a healthy taste like no other, so make sure to check it out. Each order often comes with two or three separate menus (noodle soup, steamed rice, cold buckwheat noodles, etc.), along with a sumptuous array of side dishes like kimchi. Because this spot is beloved by diners of all ages, one often has to wait to get one’s turn during meal hours or on weekends. Keep in mind that the alley’s age often manifests itself in its crowdedness and lower attention to hygiene.
Another thing to note is that first-time visitors often find it difficult to find the entrance to the alley. The entrance is the transparent plastic door right next to “Segye-ro Eyeglasses Shop,” which can be found right across from Exit 5 of Hoehyeon Station on Seoul Subway Line 4. The door is rather small and difficult to find, but once you enter the doorway, you will immediately see the stalls unfolding in front of your eyes.

TV program “Life Masters (2005-)”
TV program “A Walk Around the Neighborhood (2018-2022)”

Pyeongnaeok (평래옥) - Area information - Korea travel information