Sangchonjae House (상촌재)

3.7Km 2024-10-21

12-11 , Jahamun-ro 17-gil, Jongno-gu, Seoul

Sangchonjae House, run by the Jongno Cultural Foundation, is a traditional hanok cultural space located in Sejong Village, Ogin-dong, Jongno-gu, and operates various cultural Korean programs such as exhibitions, educational experiences, and events to fully experience Korea's four seasons. The name Sangchonjae was conceived from the old name of Sejong Village, the western part of Gyeongbokgung Palace and the birthplace of King Sejong. The house reflects the lifestyle of an ordinary peasant during the Joseon dynasty. It consists of three buildings: the main building, the guesthouse known as sarangchae, and the annex. There is an experience center indoors offering tea ceremonies and traditional game experiences.

Insa-dong (인사동)

3.7Km 2024-05-17

62, Insadong-gil, Jongno-gu, Seoul
+82-2-734-0222

Insa-dong, located in the heart of the city, is an important place where old but precious traditional goods are on display. There is one main road in Insa-dong with alleys on each side. Within these alleys are galleries, traditional restaurants, teahouses, and cafes.

The galleries are the heartbeat of Insa-dong. There are about 100 galleries in the area offering every example of traditional Korean fine art from paintings to sculptures. The most famous galleries are Hakgojae Gallery, which functions as the center of folk art, Gana Art Gallery, which promotes many promising artists, and Gana Art Center.

The teahouses and restaurants are the perfect complement to the galleries. They are hidden deep within the twisting alleyways, making it feel like a treasure hunt. The shops in Insa-dong are very popular among all age groups, because each one is unique.

Every Saturday from 14:00 to 22:00 and Sunday from 10:00 to 22:00, the main street is blocked to vehicular traffic and it becomes a cultural space. Stores set up booths outside and Korean candy merchants and fortune teller stalls can easily be found; there are traditional performances and exhibits as well. Insa-dong is especially popular among international tourists. This is where they can experience and see traditional Korean culture first-hand, and also purchase pieces of fine art.

Lee Ri-Ja Hanbok Museum (이리자 한복전시관)

3.7Km 2022-08-08

20, Samcheong-ro, Jongno-gu, Seoul
+82-2-734-9477

The Lee Ri-Ja Hanbok Museum displays the traditional clothing worn in Korea from birth to death. All hanbok displayed at the museum are created by the hanbok designer Lee Ri-Ja herself, who has over 40 years of experience.

HIDE AND SEEK - Ssamzigil Branch (하이드앤시크 쌈지길점)

3.7Km 2024-11-13

44 Insadong-gil, Jongno-gu, Seoul

◎ Travel information to meet Hallyu’s charm
This is where TXT members enjoyed escape games on their own series, “TO DO X TXT.” Chosen as the tagger by random draw, Huening Kai showed impressive game skills, using his instincts to “eliminate” the other members.

Ssamzigil (쌈지길)

3.7Km 2024-11-26

44 Insadong-gil, Jongno-gu, Seoul

Ssamzigil is an Insa-dong landmark and a shopping mall specializing in crafts. It is a place where the traditions of Korea come together with its present. Follow the paths that lead seamlessly from the lower floors to the upper floors and browse the small craft shops that inhabit the floors. You can find both works of traditional craft and contemporary craft here. Some craft shops also offer craft experiences, and one can also find restaurants and galleries within the complex.

Gallery Park Young Sook - Atelier Seoul (박영숙요 (아틀리에서울))

3.7Km 2020-04-23

30, Insadong-gil, Jongno-gu, Seoul
+82-2-730-7837

Gallery Park Young Sook (Atelier Seoul) is the gallery of the modern potter, Park Young Sook. The gallery displays and sells white porcelain representing the Joseon dynasty, Buncheong ware, and ceramics with modern flavors. As the name implies, the gallery feels more like a showroom than a shop, even though the various items, including flower vases, decorative ceramics, and daily use earthenware are for sale. Queen Elizabeth II of England visited Gallery Park Young Sook during her second visit. The gallery has even expanded, with another branch opening in New Jersey.

Isae - Insa Branch (No. 2) [Tax Refund Shop] (이새 인사2호)

3.7Km 2024-04-18

30-1, Insadong-gil, Jongno-gu, Seoul

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Nike - JH Town Branch [Tax Refund Shop] (나이키 제이에이치타운)

3.7Km 2024-04-16

163, Itaewon-ro, Yongsan-gu, Seoul

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Banjjak Banjjak Binnaneun (반짝반짝빛나는)

3.7Km 2021-03-19

28-1, Insadong-gil, Jongno-gu, Seoul
+82-2-738-4525

A Traditional Beverages specialty restaurant located in Insa-dong, Seoul. A store selling hand-crafted Korean traditional tea. The most famous menu is green plum tea.

Tteul Gwa Dawon (뜰과다원)

3.7Km 2019-11-12

6-4, Insadong 8-gil, Jongno-gu, Seoul
+82-2-734-5310

Tteul Gwa Dawon (literally "yard and tea garden") is an up-scale hanok-style tea and coffee house where you can enjoy a tranquil garden in the center of Seoul.

The tea and coffee shop offers traditional Korean tea made of 100% natural ingredients, as well as organic coffee. It is equipped with large private rooms which can accomodate a large number of guests, making it the best place to hold seminars or other types of social gatherings.

Tea, rice cakes, and other traditional snacks served here can be a good alternative for when you're in between meals.

Sangchonjae House (상촌재) - Area information - Korea travel information