Pyounghwa (Pyeonghwa) Fashion Town (서울 평화시장)

10.4Km 2025-01-06

274, Cheonggyecheon-ro, Jung-gu, Seoul
+82-2-2265-3531~3

The Pyounghwa Fashion Town market in Dongdaemun has been selling fashion clothing and accessories for over 50 years ever since the end of the Korean War. It was here that in 1953 North Korean refugees started selling clothes made from US army uniforms. Their market was then named Pyounghwa, which means peace, in the hope that no other wars would be fought on Korean soil. The Pyounghwa Fashion Town was therefore the beginning of the 30,000 stores that now make up Dongdaemun Fashion Town, which is seen as one of the global centers of the fashion industry.

Spread over a large area, this historical fashion market is divided into several districts, the ‘Gu Pyounghwa Fashion Town’ is the oldest, and there is also the ‘Shin Pyounghwa Fashion Town’, ‘Dong Pyounghwa Fashion Town’, and ‘Cheong Pyounghwa Fashion Town’.

Hyundai Yacht Seoul Branch (현대요트 서울지점)

10.4Km 2024-01-04

350 Dongjak-daero, Seocho-gu, Seoul

Hyundai Yacht Seoul Branch is where visitors can enjoy water sports such as yachting, dinghy yachts (small sail yachts for one to three people without engines and cabins), and kayaking on the Hangang River. It is located in “The River” in Banpo Hangang Park. Luxury yachts, named Black Cat and Blue Jin, are popular with families, while those who enjoy thrilling activities prefer dinghy yachts and kayaks. Visitors can enjoy an incredible sunset on the water as the Hangang River and Seoul's cityscape create an amazing view.

Heunginjimun Gate - Dongdaemun Gate (흥인지문)

10.4Km 2025-10-23

288, Jong-ro, Jongno-gu, Seoul
+82-2-2148-1842

Heunginjimun Gate was built to protect Hanseongbu, which historically housed essential government facilities. Heunginjimun Gate was the gate on the east side of the outer wall of Seoul Fortress among eight gates. It is referred to as Dongdaemun Gate as well. The gate was constructed during King Taejo’s 5th year in 1396, remodeled during the reign of King Danjong in 1453, and was newly built in 1869 during the sixth year of King Gojong’s reign in 1869.

The gate features a hipped roof with five front and two side compartments on a two-storied building. The thin and weak bracket system supports the eaves and is excessively decorated, reflecting the construction features of the late Joseon period. Also, outside of the fortress is the half-circle-shaped Ongseong, a small wall, to protect the gate.

One of the unique factors of Heunginjimun Gate is that it is the only gate among Seoul’s eight to have Ongseong, further exhibiting the style of construction used during the late Joseon period.

HILLS & EUROPA (힐즈앤유로파)

10.5Km 2025-11-05

35 Sinheung-ro, Yongsan-gu, Seoul

Haebangchon's Hot Place
Singer Lee Hyori's OTT entertainment program 'Seoul Check-in' was filmed, and you can enjoy the atmosphere of Haebangchon properly. The low wooden ceiling and walls filled with unique objects and LPs from all over the world create a unique and cozy atmosphere. It is always full of customers as you can enjoy great visual cocktails and delicious dishes against the backdrop of various genres of music. During the day, it is good to enjoy coffee and dessert like a cafe. It is famous for its delicious cream caramel pudding, along with coffee that makes use of the taste of coffee beans from each region of origin. There are also various types of signature cocktails, but we recommend the unique visual 'Cigar in a Glass' that Lee Hyori and Park Narae drank.

The Hyooshik Aank Hotel Guri (더휴식 아늑호텔 구리점)

10.5Km 2025-04-24

81-7 Angol-ro, Guri-si, Gyeonggi-do

The hotel offers a variety of themed rooms, such as a standard room for a comfortable stay, a cartoon room with comic books, a music room with a Geneva speaker, a wine room with a wine fridge and wine glasses, a 2PC room equipped with gaming computers, a movie beam room with a beam projector, a play room with a PlayStation 4, a golf room with golf equipment, and a deep sleep room with a massage chair. The hotel also offers parking facilities and a guest lounge.

Mosim (모심)

10.5Km 2025-05-20

8 Gaeunsa-gil, Seongbuk-gu, Seoul

Mosim is a Korean table d’hote restaurant that offers a variety of menus to choose from depending on the kind of dishes and the number of side dishes. The set menu, which includes main dishes, such as hwangtae gui (grilled dried pollack) and galbitang (galbi soup), and side dishes, such as salad, japchae, and seasoned vegetables, is plentiful in amount and variety enough to fill the table. There are menu items that can be enjoyed individually, such as samgyetang, bibimbap, and yukgaejang (spicy beef soup). The restaurant’s menu comprises nutritious dishes that soothe one's tired mind and body. The restaurant has private rooms that can accommodate 4, 8, 12, 16, 20, 24, and 30 people, so it is a good option for guests seeking a quiet meal with the family or group gatherings.

National Hangeul Museum (국립한글박물관)

10.5Km 2022-12-15

139, Seobinggo-ro, Yongsan-gu, Seoul
+82-2-2124-6200

The National Hangeul Museum was established to preserve, spread, and develop the Korean alphabet, Hangeul. The museum showcases the history and value of Korean orthography, Korean’s most-valued cultural asset, through exhibitions, activities, and education. Occupying over 11,322 ㎡, the museum has one basement level and three ground levels, along with an outdoor grass field and rest area perfect for cultural events, exhibits, and education.

The museum is comprised of the Hangeul library on the first floor, a permanent exhibition hall, ㅎ Café, and cultural product shop on the second floor, and a planned exhibition hall and Hangeul playground for children and foreigners on the third floor.

Dongdaemun Shopping Complex·Dongdaemun Shopping Town (동대문 종합시장·동대문 쇼핑타운)

10.5Km 2025-06-30

266 Jong-ro, Jongno-gu, Seoul
+82-2-2262-0114

Dongdaemun Shopping Complex is one of Korea’s most well-known markets. It was founded in December 1970 as the largest of its kind in Asia and has maintained that status for the last 40 years. Browsing the plethora of shops, you can find fabric and clothing following all the latest global fashion trends. Dongdaemun Shopping Complex continues to build up its reputation as a hub of international design.

National Museum of Korea (국립중앙박물관)

10.6Km 2025-11-21

137 Seobinggo-ro, Yongsan-gu, Seoul

The National Museum of Korea houses a vast collection of artifacts from ancient times to the modern era in a wide range of topics, including art and culture. The museum houses a Children's Museum, where visitors can learn more about the nation's history through educational programs and experiences. The outdoor grounds feature pagodas and other stone artworks too large to be on display inside.

In addition to galleries with a wide array of national and international pieces, the National Museum of Korea is a stage for a number of cultural activities related to collection, preservation, research and analysis, social training, academic publications, intercultural exchange programs, concerts, and more.

Childrens Museum of the National Museum of Korea (국립중앙박물관 어린이박물관)

10.6Km 2021-09-15

137, Seobinggo-ro, Yongsan-gu, Seoul
+82-2-2077-9000

The Children’s Museum of the National Museum of Korea is an experience-oriented museum where children can see, touch, and feel history through hands-on programs and games. The permanent exhibition hall displays replicas of historical items so children can learn about Korea’s cultural heritage in a fun and interactive way. Children can also experience the lifestyle and wisdom of the past through experience programs.

Pyounghwa (Pyeonghwa) Fashion Town (서울 평화시장) - Area information - Korea travel information