7.3Km 2025-07-14
33 Yulgok-ro, Jongno-gu, Seoul
Matthew Chang Anguk flagship store uses the whole space to bring the brand's philosophy to life through fragrance. Located in Anguk, the heart of Korea's tradition and aesthetics, the store's tranquil atmosphere sets the mood for visitors to try on and experiment with the brand's carefully selected perfume collection. The staff provides assistance in recommending the perfect scent according to visitor's preference, mood, and nostalgia. The store also has a section dedicated to body care products, such as hand wash and body lotion.
7.3Km 2025-01-06
Junggye-dong, Nowon-gu, Seoul, Republic of Korea
Seoul Trail is a walking trail that encompasses the entire city of Seoul, with a total length of 157km and 8 courses. It weaves together the history, culture, and natural ecology of Seoul through various stories. The 1st course is a gentle path from Suraksan Mountain to Buramsan Mountain, covering 18.6km and taking approximately 8 hours and 10 minutes. This trekking course around Buramsan Mountain passes through Iris Garden, Deongneung-gogae, Information Center, Taereung Royal Tomb, Suamsa Temple, and Hakdoam Temple.
7.3Km 2024-04-17
1F, 62-5, Insadong-gil, Jongno-gu, Seoul
-
7.3Km 2024-01-12
11-5 Insadong 10-gil, Jongno-gu, Seoul
Makgeolli is a traditional liquor made from rice or wheat as a main ingredient and with yeast and various other ingredients. Its uniqueness lies in the main ingredient or yeast used, thus a variety of makgeolli made with local specialties can be found throughout Korea. Neulmajung is a pub restaurant that serves 34 types of makgeolli from all over the country, as well as many foods that go well with them. In addition, its soft wooden interior creates a comfortable atmosphere. Its representative dish is haemul pajeon (seafood and green onion pancake), made with plenty of ingredients. They also serve crispy pan-fried gamja jeon (potato pancake) and memil jeonbyeong (buckwheat crepe), rich in both flavor and taste as it is made with buckwheat from Bongpyeong, Gangwon-do, all of which are a perfect paring to makgeolli.
7.3Km 2023-06-23
30, Samcheong-ro, Jongno-gu, Seoul
+82-2-3701-9500
The National Museum of Modern and Contemporary Art, Seoul (MMCA Seoul) opened in 2013 as a city venue of the MMCA, which opened in 1986 in Gwacheon. The museum site was where many of Korea’s historical and political developments were achieved, both during the Joseon dynasty and after the Korean War. The Seoul venue of MMCA stands out from other museums through its use of Korea’s traditional architectural concept of "madang," a spacious courtyard where people can come and gather to socialize. The exterior of the building stands in harmony with the surrounding landscape. Inside, the museum is equipped with many facilities, including a reference center, project gallery theater, and multipurpose hall. MMCA Seoul strives to accommodate every mode of new artistic endeavor and to communicate with the public.
7.3Km 2025-06-19
4 Yulgok-ro 3-gil, Jongno-gu, Seoul
The Seoul Museum of Craft Art (SeMoCA), the first public museum of craft art in Korea, opened its doors in Anguk-dong, Jongno-gu, in July 2021 after renovating five buildings of the former Pungmoon Girls’ High School. SeMoCA studies and shares not only works, but also information, records, people, and environment related to craft art with the goal of becoming a dynamic platform for experiencing the technical, practical, artistic, and cultural values of craft.
SeMoCA holds a collection that comprises various crafts and craft materials covering multiple fields and eras from the traditional to the present. SeMoCA also holds exhibitions that feature the history of craft from traditional to contemporary art as well as local and children’s crafts, along with programs that utilize the museum’s craft installations, craft archives, craft library, and craft resource management system.
The site of the museum has deep historical roots as it is also the Andong Secondary Palace Site, where a detached palace was constructed as a royal residence for King Sejong’s son Prince Yeongeung, and served as a venue for royal celebrations, such as the wedding of King Sunjong. The site is also at the center of Jongno-gu, where Joseon-era master artisans (“gyeonggongjang”) of the royal palace produced and delivered craft works.
7.3Km 2024-01-05
49 Jadongchasijang-gil, Seongdong-gu, Seoul
Saehwaryong is a Korean term for upcycling, a process of redesigning or recycling discarded resources or materials to give them a new value or purpose. Seoul Upcycling Plaza operates upcycling-related exhibitions, upcycling practice education and experience programs, design studios, upcycling stores, workshops, and more. It is a great place to look around for ideas and inspirations on how to use products for longer periods of time. The plaza demonstrates the first step to creating a resource-recycling society.
7.3Km 2024-04-23
30, Samcheong-ro, Jongno-gu, Seoul
-
7.3Km 2025-11-11
Songhyeon-dong, Jongno-gu, Seoul
Songhyeon Green Plaza, located between Gyeongbokgung Palace and Jongno, is a space for culture and rest. The site was formerly used as housing for Shiksan Bank during Japanese rule. After Korea’s liberation, it served as a residence for the US Embassy and military personnel. Later in 1997, it was returned to the Korean government but remained unused for years. In 2022, the ownership was transferred to the Korean House and Land Corporation and then to the Seoul Metropolitan Government, which redeveloped it into a green plaza and opened it to the public. Upon entering the plaza, visitors are greeted by a spacious lawn adorned with flowers during the blooming season. The plaza is connected to the nearby tourist attractions through shortcuts cutting through it, including Cheong Wa Dae (Blue House), Gwanghwamun Plaza, Insa-dong, and Bukchon Hanok Village.