Sewoon Plaza (세운상가)

6.2Km 2025-12-16

159 Cheonggyecheon-ro, Jongno-gu, Seoul

Makercity Sewoon is Korea's first comprehensive electronics market, established in 1968 and has a 40-year history. As a mecca in the urban electronics industry area located in Jongno, the center of Seoul, you can purchase various electronic products here.
Since 2014, Seoul's urban regeneration project has been underway, and a pedestrian overpass, rooftop observatory, plaza, and Makers Cube, where you can experience the 4th industrial revolution, have been created to provide unique attractions.

◎ Travel Information to Discover Hallyu’s Charm - K-Drama "Vincenzo (2021)"
"Vincenzo" depicts the story of Vincenzo (Song Joong-ki), an Italian mafia lawyer who teams up with the tenants of “Geumga Plaza” to protect a hidden stash of gold in the building from a powerful force. The building appearing as “Geumga Plaza” in the drama is none other than Seoul's Sewoon Plaza. Its retro-style aesthetic adds a unique ambience to the show and makes its scenes even more memorable.

Daejanggeum (대장금)

6.2Km 2024-11-29

300, Olympic-ro, Songpa-gu, Seoul

Daejanggeum serves traditional Korea meals, reinterpreting royal dishes from the Joseon dynasty. Daejanggeum faithfully uses only the best local ingredients to make all their food, from the soybeans used for soy sauce and soybean paste, to kimchi. In addition to the food, guests can enjoy dining with lacquerware from Korea's Holder of Intangible Heritage, Mr. Yi Jin-ho, and forged works by 5th generation blacksmith, Cha Ingyu.

Lotte World Tower SEOUL SKY (롯데월드타워 서울스카이)

6.2Km 2024-11-28

300 Olympic-ro, Songpa-gu, Seoul

SEOUL SKY is located on floors 117-123 of Lotte World Tower, the nation's tallest and the world's fifth tallest building. The observatory offers a panoramic view of the entire capital city, beautiful both day and night. SEOUL SKY is comprised of an exhibition zone, observation deck, sky deck, dessert cafe, sky terrace, lounge, and more.

To get to Seoul Sky, visitors have to take the Sky Shuttle, a double-deck elevator that reaches a speed of 600 meters per minute. The one-minute ride feels quite short while watching the videos playing on the walls and ceiling. While waiting for the elevator up, visitors can enjoy art in the exhibition zone in basement levels 1-2. The exhibition includes artwork displaying the history, culture, and pride of Korea's foundation and success over the centuries. Visitors can also purchase Seoul Sky merchandise from the gift shop to remember their trip or give as a souvenir.

The observation deck has two story-high glass windows for an uninterrupted view. The Sky Deck, located at 478 meters, holds the Guinness World Record as the highest glass-floored observatory in the world. On days when visibility is limited, visitors can still enjoy a clear sky through the Sky Theater. The 120 floor holds the Sky Terrace, open to the elements.

Visitors looking for refreshments can enjoy the one-of-a-kind menu served at the dessert cafe Sky Friends Cafe on level 119, or refreshing wine sold at the premium lounge on floor 123. This cozy space is the highest lounge in Seoul and is perfect for taking in the view in a relaxing ambiance.

Alleys of Changsin-dong (창신동골목길)

6.2Km 2025-11-05

38, Jibong-ro 11-gil, Jongno-gu, Seoul

K-movie <PARASITE> - A town full of nostalgia
On the day Kitaek's family returned home, the torrential rain flowed ferociously in streams. The alleys of Changsin-dong, with its narrow and steep stairs, were a good backdrop for visually representing the condition of the Kitaek’s family, who were about to fall. Changsin-dong is a warm and charming neighborhood where traces of the 70s and 80s can be felt.

Etude house myeongdong chungmuro / 에뛰드하우스(명동충무로점)

6.2Km 2025-08-11

24-1, Myeongdong 8na-gil, Jung-gu, Seoul

Etude House is a cosmetics brand that sells makeup, hair, and fragrance products. The Etude House Myeongdong Chungmuro Branch, located in the heart of a major shopping district, carries a wide selection of cosmetics that customers may test before purchasing. Moreover, the brightly lit store interior, designed with a princess bedroom decor, adds fun to the experience.

It is visited largely by foreign customers from Japan, Thailand, China and other East Asian countries. To facilitate an easy shopping experience, the shop always has foreign staff available to assist. The most popular items include creams made using snail extract, lipsticks and eye shadows. Etude House also has many sales on facial mask packs, and tax refunds are available.

Leaders Dermatology Clinic Myeongdong (리더스피부과의원 명동점)

6.3Km 2025-10-23

B1 Floor, 72 Toegye-ro (Hoehyeon-dong 1-ga, SK Leaders' View Namsan), Jung-gu, Seoul

Founded in 2001 by board-certified dermatologists from Seoul National University College of Medicine, Leaders Dermatology has grown into a trusted network of over 12 clinics across Korea and internationally, with a team of more than 20 dermatologists and 150 medical professionals.
Our doctors are actively involved in global academic circles delivering lectures at renowned conferences and seminars and are dedicated to raising the bar for dermatological care. With a systematic, patient-centered approach, our mission is to become the No.1 dermatology clinic in customer satisfaction through excellence in service and results.

Beauty Play (뷰티플레이)

6.3Km 2025-11-14

73 Myeongdong-gil, Jung-gu, Seoul

Beauty Play is a K-beauty experience center operated by the Korea Cosmetics Industry Institute and supported by the Ministry of Health and Welfare. It offers a wide variety of sample Korean beauty products for testing as well as diverse beauty experience programs such as makeup touch-up service (choice of base, eyes, or lips), personal color test, and skin evaluation. Visitors can also ask for product recommendation based on their skin type or skincare concerns. Beauty Play also frequently hosts free one-day classes, which are announced online via its official website. It also hosts a variety of sample product giveaway events and the exhibited products get changed every two months, allowing visitors to get familiarized with lesser known quality products as well.

Seoul Yangnyeongsi Herb Medicine Museum (서울약령시 한의약박물관)

6.3Km 2023-04-06

26, Yangnyeongjungang-ro, Dongdaemun-gu, Seoul

Seoul Yangnyeongsi Herb Medicine Museum opened in September 2006 on the grounds of Bojewon, a medical institution for the poor that was in operation during the Joseon dynasty. The museum was established with the goal of preserving and developing Korea’s herb medicine culture. In October 2017, the museum moved to the second floor of the Seoul K-Medi Center. The center provides both information and hands-on programs.

Seoul K-Medi Center (서울한방진흥센터)

6.3Km 2025-10-23

26 Yangnyeongjungang-ro, Dongdaemun-gu, Seoul

Seoul Yangnyeongsi Market is an herbal medicine specialty market that distributes 70% of the herbal medicines traded in Korea and is a Korean medicine-themed town with over a thousand businesses related to oriental medicine, including oriental medicine clinics and herbal medicine stores. The Seoul K-Medi Center, located in this center of Korean herbal medicine culture, is an oriental medicine complex cultural facility that promotes the excellence and safety of traditional Korean medicine through various exhibitions, education, and experiences. The building is unique in that it harmonizes the simplicity of modern architecture with Korean elegance. Visitors can enjoy various experiences in many different facilities in the center, including the Herb Medicine Museum, where one can expand their understanding of Korean medicine by examining over 300 types of medicinal herbs and their effects; the Herb Medicine Experience Room, where visitors can experience herbal medicine natural face packs and herbal heat packs; and Yakseon Food Experience Center, where visitors can learn about healthy recipes using medicinal herbs and make healthy foods.

Choi Hyeok Korean Medicine Clinic (최혁한의원)

6.3Km 2025-10-23

(1st Floor), 52 Yangnyeongdong-gil, Dongdaemun-gu, Seoul

Choi Hyeok Korean Medicine Clinic is particularly popular among Japanese visitors. Words about our affordable prices, friendly services, and dedication of the chief and the staff have spread in Japan, which has attracted over 2,000 Japanese visitors to the clinic annually. We offer an extensive array of services, including skin care, wrinkle removal, bloodletting acupuncture, weight-loss herbal medicine (hanyak), lipolysis acupuncture, gongjindan, kyungokgo, and “Magic Powder.” We accept appointments for wrinkle therapy on Sundays. We deliver hanyak to patients’ hotels if they are not too far away. We also ship to patients’ homes in Japan. You are always welcome to contact us on Line or Instagram.

Sewoon Plaza (세운상가) - Area information - Korea travel information