Semi Jewelry [Tax Refund Shop] (새미쥬얼리)

3.2Km 2024-04-22

121-1, Jong-ro, Jongno-gu, Seoul

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Neungnabapsang (능라밥상)

3.2Km 2021-03-22

42, Donhwamun-ro, 5-gil, Jongno-gu, Seoul
+82-2-733-9905

A place where you can taste North Korean traditional dishes run by a chef who was a North Korean defector. This restaurant's signature menu is boiled meat platter. This North Korean cuisine restaurant is located in Jongno-gu, Seoul.

National Museum of Korean Contemporary History (대한민국역사박물관)

3.2Km 2022-12-27

198, Sejong-daero, Jongno-gu, Seoul
+82-2-3703-9200

The National Museum of Korean Contemporary History opened on December 26, 2012, and showcases Korea's modern history, from the opening of Incheon Port to current times. The museum provides an in-depth look at the changes in the nation through exhibitions and educational programs, as well as researching, developing, and collecting materials. The museum is comprised of four exhibition halls; Prelude to the Republic of Korea, Foundation of the Republic of Korea, Development of the Republic of Korea, and Modernization of South Korea, toward the World. In addition, the Korean History Dream Village features a hands-on program hall for children to learn modern and contemporary history. In addition to special exhibitions, the museum also offers educational and cultural programs for children.

Namdo Bunsik Seochon Branch (남도분식 서촌점)

3.2Km 2024-02-20

1F, 2 Ogin 2-gil, Jongno-gu, Seoul

Namdo Bunsik is a snack restaurant that caters to the tastes of the younger generation by adapting regional traditional cuisine. The flagship menu features namdo tteokbokki, an jeukseok tteokbokki (instant tteokbokki) crafted with various ingredients such as pollack, scallions, and radish, with the broth prepared in-house. The spiciness of the tteokbokki can be adjusted from level 1 to level 3. Another popular item is sangchu twigim (deep-fried lettuce), where deep-fried dishes and pickled onions are wrapped in lettuce for consumption.

Seungdong Church (승동교회)

3.2Km 2020-04-02

7-1, Insadong-gil, Jongno-gu, Seoul
+82-2-732-2340

Seungdong Presbyterian Church was designated Tangible Cultural Asset No. 130 by the Seoul Metropolitan Government on April 6, 2001. Originally known as “Gondanggol Church,” the church was established by Samuel Foreman Moore (1860-1906) in 1893. In those days, the church was known as a “baekjeong church” since it primarily drew Korea’s social underdogs such baekjeong (the butchers), the untouchable class of Joseon society.

Following a number of relocations and name changes (called “Gondanggol,” “Jungang,” and finally “Seungdong”) the church was moved to its current location in Insadong. After Moore died in 1906, Charles Allen Clark became the pastor of the church and Mongyang Yuh Woon-hyung, a key figure in the political history of Joseon, became active in the church. The church was attended by many other activists as well. In fact, the large student demonstration that took place during the March 1st Independence Movement in 1919 was organized by a group of young church members. The church once again made its mark on history with the establishment of the Joseon Theological Seminary in 1939.

Seungdong Church (B1-2F) covers a total of 660 square meters. No record has been found on its architect or builder, but the building is said to have been one of the more magnificent buildings in the area before its beauty was obscured by newer structures.

Jinhyang Jokbal (진향족발)

3.2Km 2024-10-15

231-1, Jong-ro, Jongno-gu, Seoul
+82-2-745-5533

A pig's trotter(s) specialty restaurant located near Jongno 5(o)ga Station in Seoul. One of the top 5 jokbal (pig's trotter) restaurants in Seoul. This restaurant's signature menu is braised pigs' feet.

Jongno 3(sam)-ga Jewelry District (종로3가 귀금속 전문상가)

3.2Km 2021-06-10

Jongno3-ga, Jongno-gu, Seoul-si
+82-2-1330

There is an enormous selection of wholesalers and retail jewelry stores in this district, spread throughout Jongno 3(sam)-ga and 4(sa)-ga. The glittering showcases here are especially popular amongst couples and foreign tourists looking to find fine jewelry at affordable prices. Stores in the jewelry district have a selection of designs that are extraordinarily diverse and prices that are 30 to 40% lower than at other jewelry outlets in Korea.

- A fabulous selection at wholesale prices
The Jongno 3(sam)-ga Jewelry District is located in Jongno, with shops flooding the alleyways all along the main street and stretching for a length of one kilometer. The area holds a total of over 1,000 jewelry stores, some 300 design and manufacturing stores, and 20 licensed evaluators.

The Jongno 3(sam)-ga Jewelry District originated in Yeji-dong of Jongno 4(sa)-ga, then expanded to include Bongik-dong near the Danseongsa Theater at Jongno 3(sam)-ga.
As the district grew, retail jewelry stores both large and small populated both sides of the main street from Jonggak to Jongno 5(oh)-ga.
Most of the stores in Yeji-dong deal in watches and gemstones, giving the area the name Watch Alley. The back alleys of Bongik-dong and Yeji-dong are mostly filled with wholesalers whose clients consist of brokers and jewelers from around the country. Retail sales are possible at these shops, but some of them might hesitate to deal in small quantities.
The larger stores along Jong-ro literally glitter with dozens of flashy showcases presenting a great selection of jewelry and other precious metals. Prices are already discounted to begin with, but you may be able to bargain even further.

Stores in this district are affiliated with setting factories, so if you have a special design in mind, you can probably get it custom ordered. Thus, if you go in with a brand name jewelry brochure, they will most likely be able to make a similar looking item or even customize it to your preferences.
In addition to its grand variety of diamonds, rubies, domestic amethysts, and almost any precious stone you can imagine, gold is also available in 14k, 18k and 24k yellow or white, as well as in platinum. Watches are often discounted at 50-60% off the retail price, and of course this is the very best place to buy fancy wedding jewelry at amazingly low prices.
We suggest, however, that you take your time and look around, because prices, not to mention their inventory, will vary significantly from shop to shop.
As soon as a new brochure is published by an international brand such as Cartier, TIFFANY or BVLGARI, near-identical designs appear in these stores almost immediately.
Furthermore, this area has recently become the home of accessories for famous Korean entertainers. Companies in the district will consult with coordinators, then design and manufacture items, and lend them to stars for them to wear. When entertainers wear this jewelry on television, the coverage serves to promote these designs. Examples of designs that have attracted a lot of attention previously, include Lee Seung-yeon’s earrings, Jeon Ji-hyeon’s necklace, Moon Hee-jun’s necklace, Lee Yeong-ae’s earrings, and much more.

Nowadays, many foreign tourists, especially Japanese tourists, make the trip to the Jongno 3(sam)-ga Jewelry District, as prices here are much cheaper than in their home countries.
The Jewelry District is conveniently located at the center of Seoul’s major palaces and near the downtown areas. Of these, the closest tourist areas include Myeong-dong, downtown Jong-ro, Dongdaemun Market, and Namdaeumun Market.

Seosulla-gil Road (서순라길)

3.2Km 2024-10-14

150-3 Jong-ro, Jongno-gu, Seoul

Seosulla-gil Road is a road that was used by the nightguards during the Joseon dynasty. The road is on the west of Jongmyo Shrine with various attractions nearby including Ikseon-dong, Insa-dong, Bukchon, and Samcheong-dong, as well as restaurants, cafes, and handicraft workshops. The road is also a beautiful date course with flowers in spring and fall foliage in autumn..

GAMMEEOK (감미옥)

3.2Km 2021-03-18

166-1, Jong-ro, Jongno-gu, Seoul
+82-2-2269-6933

A restaurant specializing in seolleongtang (ox bone soup) for over 30 years now. The best menu at this restaurant is ox bone soup. This is a Korean cuisine located in Jongno-gu, Seoul.

Sejong Village Food Street (세종마을 음식문화거리)

3.2Km 2025-06-17

Chebu-dong, Jongno-gu, Seoul

Previously known as Geumcheongyo Market, it was officially named Sejong Village Food Street in 2011, as King Sejong was born in this village. The street is full of lively energy and features both long-standing restaurants, also known as nopo in Korean, and recently established trendy eateries. Its convenient location and inviting atmosphere make it a popular place to visit.

Semi Jewelry [Tax Refund Shop] (새미쥬얼리) - Area information - Korea travel information