Euljiro Nogari Alley (을지로 노가리골목)

882.2M 2025-11-06

Eulji-ro 129, Jung-gu, Seoul

Going out of Exit 3 of Euljiro 3-ga Station on Seoul Metro Line 3 and turning to the alley, you will find many pubs selling Nogari/Dried Young Pollack (Korean people grill and dip it in red pepper paste to eat as a side dish with alcohol) and restaurants specializing in Golbaengi/Sea Snails (It is a kind of conch shell, and Korea people made it a seasoned dish and enjoy it with Somyeon/Thin Noodles or use it as a bar sack). People gather in small groups at every outdoor table and sit in every alley to enjoy beer and snacks on weekday evenings and weekends, so it isn't easy to find a seat.
Originally, this area was lined with various company buildings and shops selling tools. However, in 1980, the pub 'Eulji OB Bear' opened, and as similar pubs opened nearby, it naturally came to be called 'Euljiro Nogari Alley.' As the affordable prices of snacks and beer attracted nearby office workers and college students, it has become increasingly popular, leading to its current status.
Here, along with a cold draft beer, let's try the K-snacks only available in Korea, such as Nogari/Dried Young Pollack and Golbaengi/Sea Snails. In addition, snacks such as chicken and fried dishes are also available, so try various snacks.

Seoul Daehan Hospital (서울 대한의원)

894.8M 2021-12-23

101, Daehak-ro, Jongno-gu, Seoul
+82-2-2148-1842

Daehanuiwon (Daehan Medical Center) is an antique two-story brick building within the grounds of Seoul National University Hospital. It was established under the direct administration of the Uijeongbu (State Council), combining the Gwangjewon (under the Home Ministry), Gyeongseong Medical School and the Korean Red Cross Hospital (under the Royal Household). Built in the Madubong Hill area, this location where Hamchunwon, the outer garden of Changgyeonggung Palace, once stood in 1484 (15th year of King Seongjong), was also once the site of Gyeongmogung Palace, where King Jeongjo enshrined the mortuary tablet of his birth father Crown Prince Sado Seja in 1776 (the year King Jeongjo ascended to the throne).

These places that held importance for the royal family were destroyed as the Japanese built Gyeongseong Empire University in its place. In 1907, with the announcement of the plan to establish Daehan Medical Center, construction began on the main building, seven wards and affiliated buildings. Construction was completed in November 1908.

The Daehan Medical Center opened in Gwangjewon, but upon Japanese colonization in 1910, its name was changed to the Japanese Viceroyalty Hospital. In 1926, it was included as a part of Gyeongseongjeguk University to become a university hospital. Since the liberation of Korea in 1945, it has been a hospital affiliated with Seoul National University.

Korea Art Festival (대한민국 미술축제)

907.0M 2025-07-31

57 Daehak-ro, Jongno-gu, Seoul
+82-70-7575-0980

Korea Art Festival is the nation's largest art festival that connects the 12 major art fairs and biennales taking place nationwide. The 2025 festival takes place in September, inviting visitors to enjoy the world of art.

Tea Therapy (티테라피)

910.3M 2025-10-23

74 Yunboseon-gil, Jongno-gu, Seoul
+82-2-730-7507

Located in Jongno-gu, Seoul, Tea Therapy can be of help to those who chronically feel unwell even though they do not have any serious diseases that need to be treated. It is a place where medicinal herbal teas, which once seemed difficult to enjoy, can be enjoyed without hassle and in a unique way. The teas found at Tea Therapy can be brewed within three minutes, similar to herbal teas found in other countries, and are both delicious and good for your health. Tea Therapy recommends tea through testing so even novices can have fun selecting teas that suit them. Tea products are sold here as well, allowing you to enjoy the same flavors at home.

Bukchon Hanok Village Gamgodang Street (북촌한옥마을 감고당길)

923.1M 2025-10-30

Anguk-dong, Jongno-gu, Seoul

An alley with cute cafes and galleries
This is the road that appeared in the last episode and the flashback scene where Choi Ung (played by Choi Woosik) and Kuk Yeonsoo (played by Kim Dami) got drunk. Behind the Seoul Craft Museum in Bukchon Hanok Village, it extends for about 440m from Poongmoon Girls' High School to Jeongdok Library. There are many pretty cafes and galleries on the cozy road, and there are also craft markets open, so there is plenty to look around. The alley where Kuk Yeonsoo walked with the drunken Choi Ung on her back is Yunboseon Street in the middle of Gamgodang Street. It stretches along the hill between narrow tiled walls and stone walls, giving off a unique atmosphere.

Jongno Cheonggye Special Tourist Zone (종로 청계 관광특구)

934.7M 2021-12-30

99, Yulgok-ro, Jongno-gu, Seoul
+82-2-2148-1861

Jongno Cheonggye Special Tourist Zone stretches from Seorin-dong to Changsin-dong between Cheonggyecheon Stream and Jong-ro. It includes Youth Street, Gwangjang Market, Sewoon Electronics Department Store, lighting stores, pharmacy & medical device stores, badge stores, Stamp Street, Stationery · Toy Market, Aquarium Street, Shoes Market, and other markets totalling to approximately 14,000 shops. Nearby attractions include modern high-story buildings as well as Gyeongbokgung, Changdeokgung, Changgyeonggung, Deoksugung, and Unhyeongung Palaces, Jongmyo Shrine, and Insa-dong, merging traditions, modernism, culture, and markets alike.

Thought to be at the heart of Seoul, Cheonggyecheon Stream is located in the dense cultural area of Seoul where various press networks, organizations, bookstores and other major corporations are situated. Walking along Cheonggyecheon Stream is a famous activity for tourists. Also, the area is the venue for the Seoul Lantern Festival every winter. Keeping its traditional scene including narrow alleys, old-fashioned hanok buildings and various stores still fully intact, the tourist zone has enough fun places for sightseeing as well as tasty restaurants in every corner for a more enjoyable visit.

Baek In-je House (백인제가옥)

966.8M 2025-10-24

16 Bukchon-ro 7-gil, Jongno-gu, Seoul
+82-2-724-0200

Baek In-je House, located in Bukchon Hanok Village, is a hanok built during the Japanese administration period that portrays modern hanok features. The structure consists of a main room offering a good view of the whole village, spacious bedrooms, a large garden, and annex buildings. As it maintains the beauty of a traditional hanok while incorporating the modern trend of its time, Baek In-je House is considered to be highly valuable in means of both architecture and history, representing the Bukchon Hanok Village together with Yun Bo-seon House.

Baek In-je House was built from black pine, which was first introduced in Seoul during the Gyeongseong Expo in 1907, distinguishing itself from other upper-class houses of its time. Unlike other traditional hanok designs that separate the main building from the other rooms, Baek In-je House connects the two with a hallway, allowing convenient access between the two structures. The house also consists of a Japanese-style hallway and floor mat rooms, reflecting the interior trends of that period. Baek In-je House is also unique in that the main room is partially built as a two-story structure, a style that was never seen in any traditional hanok built during the Joseon period.

Jeongdok Library (서울특별시교육청 정독도서관)

970.8M 2021-05-08

48, Bukchon-ro 5-gil, Jongno-gu, Seoul
+82-2-2011-5799

Jeongdok Library opened in January 1977 on the former site of the Gyeonggi High School in Bukchon, Jongno-gu, Seoul. As a public city library, it boasts little under half a million books and 16,300 reference materials. The Seoul Education Museum in the library houses a collection of 12,000 reference materials.

In addition to basic library functions (lending books and offering archives and reading rooms to the public), the library runs various cultural programs such as monthly lectures by invited authors, photo exhibitions, reading seminars, and music/dance performances.

LoL Park (롤파크)

979.3M 2025-11-04

33 Jong-ro, Jongno-gu, Seoul

Lol Park is the venue where the largest-scale League of Legends competition in South Korea, LCK (League of Legends Champions Korea), is held. It serves as a space for various esports events and activities, featuring spectator seating, LCK Arena (lounge), Riot Store (merchandise shop), PC rooms, and café.

Gahoe Museum (가회민화박물관)

989.4M 2025-10-31

52 Bukchon-ro, Jongno-gu, Seoul
+82-2-741-0466

Opened in 2002, Gahoe Museum exhibits folk paintings and amulets reflecting the lifestyle and wishes of the Korean people from ancient times. Inside the Hanok gallery, visitors can immerse themselves in the traditions of Korea, including old paintings depicting people's lifestyle in the past and religious beliefs, and roof tiles in the shape of humans or goblins. Visitors will also find folding screens and religious objects used in the past that show skills and knowledge of Korean ancestors.

Euljiro Nogari Alley (을지로 노가리골목) - Area information - Korea travel information