Brioni - The Shilla Hotel Branch [Tax Refund Shop] (브리오니 신라호텔) - Area information

Brioni - The Shilla Hotel Branch [Tax Refund Shop] (브리오니 신라호텔)

1.8Km 2024-04-23

The Shilla Hotel’s shopping arcade, 249, Dongho-ro, Jung-gu, Seoul

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Moynat - The Shilla Hotel Branch [Tax Refund Shop] (모이나 신라호텔)

1.8Km 2024-04-18

1F, 249, Dongho-ro, Jung-gu, Seoul

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Hermes - The Shilla Hotel Branch [Tax Refund Shop] (에르메스 신라호텔)

1.8Km 2024-04-23

249, Dongho-ro, Jung-gu, Seoul

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Issey Miyake - The Shilla Hotel Branch [Tax Refund Shop] (이세이미야케 신라호텔)

1.8Km 2024-04-18

249, Dongho-ro, Jung-gu, Seoul

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Seoul Plaza (서울광장)

1.8Km 2024-06-19

110 Sejong-daero, Jung-gu, Seoul
+82-2-2133-5640

Seoul Plaza in front of Seoul City Hall is a historic site where the March 1, 1919 (Samil) Independence Movement and the pro-democracy movement in June 1987 were held. It is also a well-known place where tens of thousands of Korean soccer fans gathered together to watch the 2002 World Cup Games. Being located within the center of the city and surrounded by many historic attractions, including Deoksugung Palace, Seoul Plaza has become a representative attraction of Seoul.

Deoksugung Palace's Daehanmun Gate (덕수궁 대한문)

1.8Km 2025-01-13

99 Sejong-daero, Jung-gu, Seoul
+82-2-771-9951

Located near City Hall station, Daehanmun Gate is the main gate of Deoksugung Palace, one of the princiapl five palaces of Joseon dynasty. The name "Daehan" means wish for eternal prosperity of the Korean Empire. In front of the gate, the Palace Royal Guard Changing Ceremony is held twice daily, along with the reproduction of costumes and style throughout the year.

Jeongdong Culture Night (정동야행)

1.8Km 2025-05-20

99 Sejong-daero, Jung-gu, Seoul
+82-2-3396-4625

Jeongdong Culture Night is dedicated to promoting the history and culture of Jeongdong, a neighborhood in Jung-gu, Seoul. The festival programs allow participants to understand how the history is connected to today's culture and offers an opportunity to view Jeongdong's cultural facilities in a different perspective.

Olive Young - Itaewon Branch [Tax Refund Shop] (올리브영 이태원입구)

1.8Km 2024-04-18

1F, 145, Itaewon-ro, Yongsan-gu, Seoul

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Jangchung Gymnasium (장충체육관)

1.9Km 2024-03-12

241, Dongho-ro, Jung-gu, Seoul
+82-2-2128-2800

Jangchung Gymnasium is Korea's first domed gymnasium and opened in 1963. It was renovated in 2015 to become what it is today. It is famous for hosting the Korean Professional Volleyball League during the winter months. The gymnasium also boasts a variety of athletic competitions, cultural performances, and events. Nearby are Jangchungdan Park, Jangchung-dong Jokbal Street, and Dongdaemun Historical and Cultural Park, which are all worth exploring.

Deoksugung Palace Royal Guard Changing Ceremony (덕수궁 왕궁수문장교대의식)

1.9Km 2025-07-11

99, Sejong-daero, Jung-gu, Seoul
• 1330 Travel Hotline: +82-2-1330 (Korean, English, Japanese, Chinese) • For more info: +82-2-737-6444

Deoksugung Palace has held a guard changing ceremony since 1996 after thorough historical research by leading historians. The ceremony, which is held in front of Daehanmun Gate of Deoksugung Palace, is a tradition similar to the Changing of the Guards at Buckingham Palace and offers a rare opportunity to experience royal culture. The royal gate is opened and closed at pre-determined times, and the gatekeepers in charge of guard duty and patrols hold a shift ceremony three times a day.

The Royal Guard Changing Ceremony is a highly recommended event for tourists. It is held three times a day, with each ceremony following the same procedure and lasts for forty minutes to an hour, and the ceremony is free of charge. There are no ceremonies on Mondays as well as on severely cold or hot days.

As the ceremony begins, the changing of the guards commences replete with traditional musical instruments, and exchanges a password for verification. An eight-minute guard ceremony ensues, followed by a seven-minute change ceremony, and finally a patrol that completes the ceremony. The procedure takes a dramatic turn when 18 guards in six official positions beat a drum and bellow some orders.

The Royal Guard Changing Ceremony is a great opportunity to experience a rare traditional scene. The guards’ splendid costumes, with their brilliant primary colors, are a pleasure to view. Once the ceremony is over, visitors can take pictures with the gatekeepers.

Brioni - The Shilla Hotel Branch [Tax Refund Shop] (브리오니 신라호텔) - Area information - Korea travel information