Myeong-dong, Namdaemun, Bukchang-dong, Da-dong and Mugyo-dong Special Tourist Zone (명동 남대문 북창동 다동무교동 관광특구)
1.7Km 2021-12-30
40, Sejong-daero, Jung-gu, Seoul
+82-2-3396-4622
Myeong-dong, Namdaemun, Bukchang-dong and Da-dong are widely known among international visitors as hot spots for shopping and food.
Myeong-dong is a popular destination for shopping, culture, arts and fashion. Major shopping malls such as Lotte Department Store, Shinsegae Department Store, Myeong-dong Migliore and Samik Fashion Town are located here. Shoppers can find a variety of products here from high-end items to relatively inexpensive clothes. There’s also no shortage of street food, traditional restaurants, coffee shops and fancy cafes.
Namdaemun Market is the biggest traditional market in Korea. Visitors can purchase souvenirs and local produce at an affordable price in the shopping complex crowded with stores and street stalls. The market sells a variety of clothes, kitchenware, toys, accessories, food, flowers and imported goods.
Bukchang-dong and Sogong-dong have high-end accommodations including Lotte Hotel Seoul and Westin Chosun Seoul, duty-free shops, and restaurants serving traditional dishes.
[Myeong-dong, Namdaemun Market and Bukchang-dong Special Tourist Zone]
Areas included: Myeong-dong, Bukchang-dong, Mugyo-dong and Da-dong, Seoul
Area size: 872,809 ㎡
Tourist attractions: Myeong-dong, Namdaemun Market and Bukchang-dong, Department Stores (Lotte Department and Shinsegae Department Store, etc.), Traditional Market, Duty-free Shop, Hanok Village, N Seoul Tower, etc.
Jinhyang Jokbal (진향족발)
1.8Km 2024-10-15
231-1, Jong-ro, Jongno-gu, Seoul
+82-2-745-5533
A pig's trotter(s) specialty restaurant located near Jongno 5(o)ga Station in Seoul. One of the top 5 jokbal (pig's trotter) restaurants in Seoul. This restaurant's signature menu is braised pigs' feet.
ARKO Art Center (아르코미술관)
1.8Km 2025-06-05
3, Dongsung-gil, Jongno-gu, Seoul
+82-2-760-4850
ARKO Art Center was founded in 1974 as Misulhoegwan in a building of former Deoksu Hospital in Gwanhun-dong, Jongno-gu to offer much-needed exhibition space for artists and arts groups. In 1979, Misulhoegwan moved to its present building, designed by preeminent Korean architect Kim Swoo-geun (1931-1986) and located in Marronnier Park, the former site of Seoul National University. The two neighboring brick buildings accommodating ARKO Art Center and ARKO Arts Theater are the major landmarks of the district of Daehakro.
As more public and private museums and commercial galleries came into the art scene in the 1990s, Misulhoegwan shifted to curating and presenting its own exhibitions. Renamed as Marronnier Art Center in 2002, ARKO Art Center assumed a full-fledged art museum system and played an increasingly prominent role as a public arts organization leading the contemporary art paradigm. When The Korea Culture and Arts Foundation was reborn as Arts Council Korea, Marronnier Art Center became ARKO Art Center named after the abbreviation for Arts Council Korea in 2005.
ARKO Art Center is committed to working as a platform where research, production, exhibitions and the exchange of creative activities grow and develop in connection with one another in addition to having a diversity of programs including thematic exhibitions addressing social agenda and public programs widely promoting various discourses in art.
Chojun Textile & Quilt Art Museum (초전섬유ㆍ퀼트박물관)
1.8Km 2024-03-06
29, Toegye-ro 16-gil, Jung-gu, Seoul
+82-2-753-4074~5
Opened in 1998, Chojun Textile & Quilt Art Museum is the only textile art museum in Korea. Visiotrs can learn about the excellence and tradition of Korean textiles by observing a wide range of domestic and international textile artworks. In addition to exhibiting its collection, the museum also holds special exhibitions as well as textile and quilt competitions, giving visitors the opportunity to get up close and personal with textile artworks.
Myeongdong Jjukkumi (명동쭈꾸미)
1.8Km 2025-07-23
3-28 Toegye-ro 6-gil, Jung-gu, Seoul
Myeondong Jjukkumi is a jjukkumi (ocellerated octopus) restaurant located in Jung-gu, Seoul. It only takes about a 1-minute walk from Hoehyeon Station (Seoul Subway Line 4), Exit 2, a convenient location for both tourists and people who work in the area. Main menu items consist of jjukkumi and samgyeopsal (grilled pork belly), pork galbi (rib meat), bossam (cabbage wraps with pork), among other set menus. All dishes are cooked in the kitchen, and are known for their spicy kick and savory taste. The restaurant can accommodate group guests as it has a spacious hall as well as outdoor tables. Customers dining at the restaurant can help themselves to more side dishes at the self-service side dish bar and enjoy a hearty meal at a reasonable price.
Bokidang (복이당)
1.8Km 2025-09-15
3-28 Toegye-ro 6-gil, Jung-gu, Seoul
Bokidang is a handmade salt buns specialty bakery cafe located in Jung-gu, Seoul. It is conveniently located just a 30-second walk from Exit 2 of Hoehyeon Station, situated in an area with high foot traffic from office workers and tourists. Bokidang presents handmade salt bread and beverages made with carefully selected fresh ingredients, with the hope that "everyone who eats will be blessed." The signature menu features a lineup of salt breads inspired by the 12 zodiac animal characters, each embodying health, wishes, and small happiness in a single bite. The store has a clean and warm atmosphere with an indoor seating area and outdoor seating, accommodating group guests and offering takeout for added convenience.
World Pansori Festival (월드판소리페스티벌)
1.8Km 2025-07-30
28 Toegye-ro 34-gil, Jung-gu, Seoul
+82-2-904-2835
World Pansori Festival is an international music festival that aims to promote pansori, the traditional Korean epic chant, and its values. The festival consists of a variety of performances and concert programs based on its yearly theme. In addition, the festival also has interactive activities for the attendees, such as a free pansori lesson and arts-and-crafts, to make pansori and traditional Korean music more accessible to the public.
Inwangsan Mountain (인왕산)
1.8Km 2024-03-04
San 2-1, Muak-dong, Jongno-gu, Seoul
+82-2-2148-2834
Inwangsan Mountain is a rocky mountain located to the northwestern side of Seoul. It stands 338m tall. The Seoul City Wall is built along its ridge, connecting to the Baegak Mountain Trail. From the summit, one can see the three mountains of Naksan Mountain, Namsan Mountain, and the Bugaksan Mountain surrounding the historical center of Hanyang, the historical name for Seoul in Joseon period, with the Gyeongbokgung Palace at the center. There are five hiking trails, all taking about two hours to complete. It takes about three hours if you want to visit all the peaks of the mountain.
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