Beauty Play (뷰티플레이)

557.2M 2025-11-14

73 Myeongdong-gil, Jung-gu, Seoul

Beauty Play is a K-beauty experience center operated by the Korea Cosmetics Industry Institute and supported by the Ministry of Health and Welfare. It offers a wide variety of sample Korean beauty products for testing as well as diverse beauty experience programs such as makeup touch-up service (choice of base, eyes, or lips), personal color test, and skin evaluation. Visitors can also ask for product recommendation based on their skin type or skincare concerns. Beauty Play also frequently hosts free one-day classes, which are announced online via its official website. It also hosts a variety of sample product giveaway events and the exhibited products get changed every two months, allowing visitors to get familiarized with lesser known quality products as well.

Luii (루이)

561.6M 2024-07-17

40, Sejong-daero 21-gil, Jung-gu, Seoul
+82-2-736-8889

Luii is a Chinese restaurant operated by a veteran chef with extensive experience in Chinese cuisine. The restaurant has several rooms of different sizes to accommodate various events. It also has a VIP room for more private gatherings.

Seoul Museum of Art (서울시립미술관(서소문본관))

567.3M 2024-06-19

61 Deoksugung-gil, Jung-gu, Seoul
+82-2-2124-8800

The Seoul Museum of Art (SeMA) is a space for all to meet and experience the joy of art. Located in the center of Jeong-dong, a district that retains traces of Seoul’s modern and contemporary history, the museum integrates the historical facade of the former Supreme Court with modern architecture. In addition to various programs―encompassing exhibitions, educational outreach initiatives, screenings, workshops, performances, and talks, communal spaces including SeMA Cafe, the artbook store, the open space lobby, and the outdoor sculpture park SeMA WALK provide a rich range of ways for visitors to experience art.