HIDE AND SEEK - Ssamzigil Branch (하이드앤시크 쌈지길점) - Area information

HIDE AND SEEK - Ssamzigil Branch (하이드앤시크 쌈지길점)

1.3Km 2025-11-06

44 Insadong-gil, Jongno-gu, Seoul

◎ Travel information to meet Hallyu’s charm
This is where TXT members enjoyed escape games on their own series, “TO DO X TXT.” Chosen as the tagger by random draw, Huening Kai showed impressive game skills, using his instincts to “eliminate” the other members.

Geoan (거안)

1.3Km 2025-10-23

44 Insadong-gil, Jongno-gu, Seoul

Geoan, a store in Insa-dong, specializes in wooden furniture and accessories. Visitors can purchase products on display in the store or customize their pieces according to their preferences. In addition to furniture production, the shop also exhibits and sells various artworks such as celadon, lacquer mother-of-pearl, and sculptures by artists, making it a classy art space that harmonizes tradition and modernity.

Ssamzigil (쌈지길)

1.3Km 2025-10-23

44 Insadong-gil, Jongno-gu, Seoul

Ssamzigil is an Insa-dong landmark and a shopping mall specializing in crafts. It is a place where the traditions of Korea come together with its present. Follow the paths that lead seamlessly from the lower floors to the upper floors and browse the small craft shops that inhabit the floors. You can find both works of traditional craft and contemporary craft here. Some craft shops also offer craft experiences, and one can also find restaurants and galleries within the complex.

Daelim Museum (대림미술관)

1.3Km 2022-07-29

21, Jahamun-ro 4-gil, Jongno-gu, Seoul
+82-2-720-0667

The Daelim Museum, built by the Daelim Group, was first established in Daejeon in 1996 and later moved to Jongno, Seoul in 2002. The art gallery studies, analyzes, and presents modern art through the lens of photography and holds exhibitions centered around photo media.

The museum is located in the residential area of Tongui-dong, near the time-honored Gyeongbokgung Palace. The museum, which was designed by French architect, Vincent Cornu, and built by the Daelim Corporation, opened its door to the public in late May 2002.

On the first floor, there is a garden, parking lot, reception desk, storage area, and conference room. On the second and third floor are offices and exhibition hall approximately 595 m² in size, consisting of small and large rooms, a long gallery, and a special high-ceilinged exhibition space. On the fourth floor, there is a seminar room that can seat up to 120 guests and a balcony with a beautiful view. From the balcony of the seminar room, Visitors can also enjoy a wide open view of Inwangsan Mountain and Bukhansan Mountain. The stained glass panels (designed to reflect the beauty of traditional Korean wrapping cloth) and the scenic lounges on the 2nd and 3rd floors of the building add to the overall charm.

Above all else, the museum was designed with consideration of the photos, which are very sensitive to humidity, light, and temperature.

Inwangsan Mountain (인왕산)

1.3Km 2024-03-04

San 2-1, Muak-dong, Jongno-gu, Seoul
+82-2-2148-2834

Inwangsan Mountain is a rocky mountain located to the northwestern side of Seoul. It stands 338m tall. The Seoul City Wall is built along its ridge, connecting to the Baegak Mountain Trail. From the summit, one can see the three mountains of Naksan Mountain, Namsan Mountain, and the Bugaksan Mountain surrounding the historical center of Hanyang, the historical name for Seoul in Joseon period, with the Gyeongbokgung Palace at the center. There are five hiking trails, all taking about two hours to complete. It takes about three hours if you want to visit all the peaks of the mountain.

Insa Chilgi - Insa Branch [Tax Refund Shop] (인사칠기 인사)

1.3Km 2024-04-22

5, Seolleung-ro 162-gil, Gangnam-gu, Seoul

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Isae - Insa Branch (No. 2) [Tax Refund Shop] (이새 인사2호)

1.3Km 2024-04-18

30-1, Insadong-gil, Jongno-gu, Seoul

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Seoul Art Center Gongpyeong Gallery (서울아트센터 공평갤러리)

1.3Km 2021-06-19

24, Insadong-gil, Jongno-gu, Seoul
+82-70-4214-0070

Opened in 1992, Seoul Art Center Gongpyeong Gallery is a 17,791㎡, two-story building with four exhibition halls. It is one of the main galleries of Insa-dong, displaying diverse artwork ranging from Western and Korean paintings to sculptures. Due to the great interest in Korean paintings, 2~3 of the annual long-term exhibitions focus solely on them.

Insa-dong (인사동)

1.3Km 2024-05-17

62, Insadong-gil, Jongno-gu, Seoul
+82-2-734-0222

Insa-dong, located in the heart of the city, is an important place where old but precious traditional goods are on display. There is one main road in Insa-dong with alleys on each side. Within these alleys are galleries, traditional restaurants, teahouses, and cafes.

The galleries are the heartbeat of Insa-dong. There are about 100 galleries in the area offering every example of traditional Korean fine art from paintings to sculptures. The most famous galleries are Hakgojae Gallery, which functions as the center of folk art, Gana Art Gallery, which promotes many promising artists, and Gana Art Center.

The teahouses and restaurants are the perfect complement to the galleries. They are hidden deep within the twisting alleyways, making it feel like a treasure hunt. The shops in Insa-dong are very popular among all age groups, because each one is unique.

Every Saturday from 14:00 to 22:00 and Sunday from 10:00 to 22:00, the main street is blocked to vehicular traffic and it becomes a cultural space. Stores set up booths outside and Korean candy merchants and fortune teller stalls can easily be found; there are traditional performances and exhibits as well. Insa-dong is especially popular among international tourists. This is where they can experience and see traditional Korean culture first-hand, and also purchase pieces of fine art.

Olive Young - CJ THE CENTER Branch [Tax Refund Shop] (올리브영 씨제이남산더센터)

1.3Km 2024-04-18

12, Sowol-ro 2-gil, Jung-gu, Seoul

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HIDE AND SEEK - Ssamzigil Branch (하이드앤시크 쌈지길점) - Area information - Korea travel information