Itaewon Special Tourist Zone (이태원 관광특구) - Area information - Korea travel information

Itaewon Special Tourist Zone (이태원 관광특구)

5.2Km    2024-11-27

196 Itaewon-ro, Yongsan-gu, Seoul

Itaewon was the first special tourist zone in Seoul, designated in 1997. It is a multicultural place where over 20,000 foreigners live and is widely recognized by international visitors.

The name Itaewon started to spread worldwide in the 1980s when Korea hosted the 1986 Seoul Asian Games and the 1988 Seoul Olympic Games, as well as many international conferences. Since then, Itaewon has become a popular travel destination. Clothes and accessories with unique designs, and leather products in particular are famous. This is a go-to place for both shopping and entertainment. The street is crowded with shops selling clothes and bags, as well as hotels, restaurants, entertainment facilities and travel agencies. With about 2,000 shops and stores lining every street, visitors can experience a multicultural atmosphere. Also famous in the district is Antique Furniture Street where more than 100 shops selling furniture and antiques stretch from Hamilton Hotel toward Bogwang-ro.

Travelers can taste authentic cuisine and experience culture from around the globe on World Food Street where there are 40 restaurants operated by foreigners. Since the late 1990s, an increase in the number of tourists from Southeast Asia and the Middle East has transformed the streets from being US Army-oriented into culturally diverse. Various performances and events are held in the area. In particular, Itaewon Global Village Festival, held every October, is a famous festival. Tourists can pay in US dollars, Japanese yen, or another currency freely. In addition, visitors can use various languages like English, Japanese, and Chinese with the sellers.

M Playground - Hongdae Branch (엠플레이그라운드 홍대본점)

M Playground - Hongdae Branch (엠플레이그라운드 홍대본점)

5.2Km    2024-09-05

94 Eoulmadang-ro, Mapo-gu, Seoul

M Playground is a casual boutique brand known for its signature exterior design of blue shipping containers. The shop does its best to present the latest fashion trends and the hip, street vibe found exclusively in Hongdae. Most visitors range in age between teens and young adults in their 30s, looking for trending clothing, accessories, and other products.

The Hyooshik Aank Hotel Hongdae (더휴식 아늑호텔 홍대점)

The Hyooshik Aank Hotel Hongdae (더휴식 아늑호텔 홍대점)

5.2Km    2025-04-18

162-7 Donggyo-ro, Mapo-gu, Seoul

The hotel offers rooms equipped with various entertainment options, catering to the diverse preferences of its guests. From a private movie room to a meditation room, guests can choose the type of stay they want, whether it is a fun movie time or a relaxing retreat to unwind. The business room provides the amenities needed for a workation, while the gaming room allows guests to relieve stress by gaming. 

Bukhansan National Park (Seoul District) (북한산국립공원(서울))

Bukhansan National Park (Seoul District) (북한산국립공원(서울))

5.2Km    2024-11-27

262 Bogungmun-ro, Seongbuk-gu, Seoul
+82-2-909-0497

Bukhansan Mountain was officially designated as a national park in 1983. Bukhansan National Park covers both Bukhansan and Dobongsan Mountains, and spans a total area of 80.699 ㎢. At the top of Bukhansan Mountain are Baegundae Terrace (835.6 m), Insubong Peak (810.5 m) and Mangyeongdae Terrace (799.5 m), which gave the mountain the nickname "Samgaksan" or the "three-horned mountain." The mountain had other names: Sambongsan (mountain with three peaks), Hwasan (flower mountain), and Buaak (mountain shaped like a person giving a baby a piggyback ride). The current name, Bukhansan, was given after the Bukhansanseong Fortress was built under King Sukjong of the Joseon dynasty.

The Hyoosik Nouvelle Seoul Itaewon (더휴식 누베르 서울 이태원점)

The Hyoosik Nouvelle Seoul Itaewon (더휴식 누베르 서울 이태원점)

5.3Km    2025-04-08

11 Usadan-ro 14-gil, Yongsan-gu, Seoul

The Hyoosik Nouvelle Seoul Itaewon aims to rediscover Seoul through creativity and inspiration. The overall design of the hotel is inspired by French avant-garde, using a variety of objects and props to create an artistic and stylish atmosphere. The hotel has Collection T room type, a twin bedroom; Collection D room type, a double bedroom; and Collection S room type, a single bedroom. On the first floor of the hotel is a guest lobby and a pasta restaurant. The hotel's parking lot is limited in space, and therefore guests are advised to use a nearby public parking lot.

Hongdae Nanta Theatre (홍대난타전용관)

Hongdae Nanta Theatre (홍대난타전용관)

5.3Km    2021-08-27

29, Yanghwa-ro 16-gil, Mapo-gu, Seoul
+82-2-739-8288

Located in Hongdae, a signature of youth and cultural streets, Hongdae Nanta Theater has 323 seats and offers two performances daily.

SANRIO LOVERS CLUB(산리오 러버스 클럽)

SANRIO LOVERS CLUB(산리오 러버스 클럽)

5.3Km    2025-11-05

18, Wausan-ro 19-gil, Mapo-gu, Seoul

'BLACKPINK HOUSE' filming location
In the past, it was a Hello Kitty cafe, but it was renovated and used as accommodation when BLACKPINK's first reality content, 'BLACKPINK HOUSE' was filmed. Currently, it is operated as an exhibition experience and cafe for Sanrio characters. The inside and outside of the two-story building in pastel colors are full of Sanrio characters. You must make a reservation in advance to enter the cafe on the second floor. You can visit and purchase at the MD Shop on the 1st floor without a separate reservation.

Itaewon Antiques Street (이태원 앤틱 가구 거리)

Itaewon Antiques Street (이태원 앤틱 가구 거리)

5.4Km    2025-04-11

109-1 Bogwang-ro, Yongsan-gu, Seoul

Itaewon Antiques Street was formed around the late 1960s, when a group of antique dealerships from Asia, Europe, and North America settled in the district. This 1km-long street is home to antique dealers offering antique sofa, chairs, and tables. Some shops also offer antique decorations, accessories, and clothing. It is a famous shopping district with its own unique ambience from that of Seoul. During spring and autumn, Itaewon Antique Festival takes place, allowing visitors to shop and enjoy cultural performances.

Nemamdaero Hongdae Branch(내맘대로폰케이스 홍대점)

Nemamdaero Hongdae Branch(내맘대로폰케이스 홍대점)

5.4Km    2025-11-05

21 Wausan-ro 19-gil, Mapo-gu, Seoul

JENNIE and JISOO’s phone case
This is where JENNIE and JISOO made mobile phone cases on V LIVE. It has a huge number of parts, and you can choose the color and shape of the bond. The advantage is that you can use all parts as much as you want without restrictions. You can follow JENNIE and JISOO’s design, or you can make your own case. Decorating top loaders for photo cards and making slime are also popular. It is the perfect for travel souvenirs or gifts.

Goobne Playtown (굽네 플레이타운)

5.4Km    2025-01-16

23 Jandari-ro 2-gil, Mapo-gu, Seoul

Goobne Playtown is a culture and experience center operated by Goobne, one of Korea's chicken franchises that specializes in oven-roasted chicken instead of the standard fried chicken. Visitors can taste the latest products in a relaxing space, as well as enjoy media art and changing items in the pop-up zone.