Myeong-dong, Namdaemun, Bukchang-dong, Da-dong and Mugyo-dong Special Tourist Zone (명동 남대문 북창동 다동무교동 관광특구)

2.0Km 2021-12-30

40, Sejong-daero, Jung-gu, Seoul
+82-2-3396-4622

Myeong-dong, Namdaemun, Bukchang-dong and Da-dong are widely known among international visitors as hot spots for shopping and food.

Myeong-dong is a popular destination for shopping, culture, arts and fashion. Major shopping malls such as Lotte Department Store, Shinsegae Department Store, Myeong-dong Migliore and Samik Fashion Town are located here. Shoppers can find a variety of products here from high-end items to relatively inexpensive clothes. There’s also no shortage of street food, traditional restaurants, coffee shops and fancy cafes.

Namdaemun Market is the biggest traditional market in Korea. Visitors can purchase souvenirs and local produce at an affordable price in the shopping complex crowded with stores and street stalls. The market sells a variety of clothes, kitchenware, toys, accessories, food, flowers and imported goods.

Bukchang-dong and Sogong-dong have high-end accommodations including Lotte Hotel Seoul and Westin Chosun Seoul, duty-free shops, and restaurants serving traditional dishes.

[Myeong-dong, Namdaemun Market and Bukchang-dong Special Tourist Zone]
Areas included: Myeong-dong, Bukchang-dong, Mugyo-dong and Da-dong, Seoul
Area size: 872,809 ㎡
Tourist attractions: Myeong-dong, Namdaemun Market and Bukchang-dong, Department Stores (Lotte Department and Shinsegae Department Store, etc.), Traditional Market, Duty-free Shop, Hanok Village, N Seoul Tower, etc.

Sungnyemun Gate Guard Ceremony & Experience (숭례문 파수의식 / 원데이! 파수군)

2.0Km 2024-03-12

40 Sejong-daero, Jung-gu, Seoul
010-2802-2133

The Sungnyemun Gate Guard Ceremony is a reenactment of the changing of the guards who protected the fortress walls around the capital city during the Joseon dynasty. During this change, the gates would be opened for the off-duty guards to go out and replace those finishing their shift of walking along the walls.

Namdaemun Ginseng Market (남대문인삼시장)

2.0Km 2021-06-09

25-8, Namdaemunsijang-gil, Jung-gu, Seoul
+82-2-752-1012

Namdaemun Ginseng Market is found along the central path of Namdaemun Market located on Namdaemun-ro.There are approximately 20 shops standing close together in the market, with seven other ginseng shops in a ginseng distributor center located on the second floor of Namdaemun Theatre building. Here, visitors can purchase quality ginseng at a 20~30% lower price than the regular consumer price.

Visitors can also purchase fresh ginseng and other processed products such as ginseng tea and powder, as well as a variety of oriental health foods including: red ginseng, honey, Yeongji mushrooms, traditional teas, brown rice and adlay.

Jongno Yugane Yukoebindaetteok(종로유가네육회빈대떡)

2.0Km 2021-04-10

86, Supyo-ro, Jongno-gu, Seoul
+82-2-2266-0999

A restaurant with over 30 years’ tradition. This Korean dishes restaurant is located in Jongno-gu, Seoul. The most famous menu is sliced raw beef.

Regal Optical [Tax Refund Shop] (리갈안경)

2.0Km 2024-04-19

Store #123, Section Ra-3 of Myeongdong Underground Shopping Center, 2, Namdaemun-ro, Jung-gu, Seoul

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Baekje Samgyetang (백제삼계탕)

2.0Km 2024-03-11

8-10, Myeongdong 8-gil, Jung-gu, Seoul
+82-2-776-3267

Located in Myeongdong Street, Baekje Samgyetang is renowned for samgye tang (ginseng chicken soup). This long-standing establishment has been in business for two generations since 1971 so it has been featured on TV in Korea and other countries. In addition to samgye tang, they also serve chicken dishes such as dakdori tang (spicy braised chicken), roasted chicken, and jeonbok juk (abalone porridge), attracting numerous patrons.

Jeonjugol Sutbulgalbi (전주골숯불갈비)

2.0Km 2021-03-22

15, Donhwamun-ro, 5ga-gil, Jongno-gu, Seoul
+82-2-765-2582

It is famous as a regular hang-out spot of the well-known Korean MC (Hae Song). This restaurant's signature menu is grilled beef ribs. This Korean dishes restaurant is located in Jongno-gu, Seoul.