Songhyeon Green Plaza (열린송현 녹지광장)

6.1Km 2025-11-11

Songhyeon-dong, Jongno-gu, Seoul

Songhyeon Green Plaza, located between Gyeongbokgung Palace and Jongno, is a space for culture and rest. The site was formerly used as housing for Shiksan Bank during Japanese rule. After Korea’s liberation, it served as a residence for the US Embassy and military personnel. Later in 1997, it was returned to the Korean government but remained unused for years. In 2022, the ownership was transferred to the Korean House and Land Corporation and then to the Seoul Metropolitan Government, which redeveloped it into a green plaza and opened it to the public. Upon entering the plaza, visitors are greeted by a spacious lawn adorned with flowers during the blooming season. The plaza is connected to the nearby tourist attractions through shortcuts cutting through it, including Cheong Wa Dae (Blue House), Gwanghwamun Plaza, Insa-dong, and Bukchon Hanok Village.

Sonjung Bossam (손정보쌈)

6.1Km 2025-07-25

24 Samil-daero 15-gil, Jongno-gu, Seoul

Sonjung Bossam offers dishes with a modern touch by reinterpreting traditional meals. Passed down for three generations, this restaurant values sincerity and careful attention in food making in order to serve every customer a heartwarming meal. Sonjung Bossam's signature dish Premium Gabri Bossam takes only the rarest pork cut, the blade-end fatback called "gabri" in Korean, and boils the meat using the restaurant's secret recipe for tender, juicy meat. The restaurant also serves their own special version of spicy stir-fried fish roe and intestines and haemultang (spicy seafood stew), boasting a generous amount of various seafood and rich broth. All meals are prepared wholeheartedly as if they are being served to a family.

Insa-dong (인사동)

6.1Km 2024-05-17

62, Insadong-gil, Jongno-gu, Seoul
+82-2-734-0222

Insa-dong, located in the heart of the city, is an important place where old but precious traditional goods are on display. There is one main road in Insa-dong with alleys on each side. Within these alleys are galleries, traditional restaurants, teahouses, and cafes.

The galleries are the heartbeat of Insa-dong. There are about 100 galleries in the area offering every example of traditional Korean fine art from paintings to sculptures. The most famous galleries are Hakgojae Gallery, which functions as the center of folk art, Gana Art Gallery, which promotes many promising artists, and Gana Art Center.

The teahouses and restaurants are the perfect complement to the galleries. They are hidden deep within the twisting alleyways, making it feel like a treasure hunt. The shops in Insa-dong are very popular among all age groups, because each one is unique.

Every Saturday from 14:00 to 22:00 and Sunday from 10:00 to 22:00, the main street is blocked to vehicular traffic and it becomes a cultural space. Stores set up booths outside and Korean candy merchants and fortune teller stalls can easily be found; there are traditional performances and exhibits as well. Insa-dong is especially popular among international tourists. This is where they can experience and see traditional Korean culture first-hand, and also purchase pieces of fine art.

The Children’s Museum of the National Folk Museum of Korea (국립민속박물관&국립민속박물관 어린이박물관)

6.1Km 2025-06-19

37 Samcheong-ro, Jongno-gu, Seoul

The Children’s Museum of the National Folk Museum of Korea, located within Gyeongbokgung Palace, showcases artifacts related to Korean traditional culture. This interactive museum allows children to experience and learn about various aspects of Korean traditional clothing, food, society, culture, and games firsthand. Especially catering to children from Asian countries, there is a service for renting items, and reservations are required for admission.

Bugaksan Mountain (북악산)

6.1Km 2024-03-04

Cheongun-dong, Jongno-gu, Seoul
+82-2-765-0297

Bugaksan Mountain is the mountain that one can see behind the Gyeongbokgung Palace and the Cheong Wa Dae to the north. Hanyangdoseong, the city wall that surrounded the historic capital of Hanyang, was built by connecting the ridges of this mountain. These walls can still be found today, having been preserved quite well. Different trails weave through the area along the Hanyangdoseong, the Seoul City Wall, and one can visit these trails at night as well. Bugak Skyway is a road that connects Changuimun Gate to Jeongneung Royal Tomb, and one can get a great view of Seoul’s city center from the Palgakjeong Pavilion on Bugak Skyway.

Seoul Museum of Craft Art (SeMoCA) (서울공예박물관)

6.1Km 2025-06-19

4 Yulgok-ro 3-gil, Jongno-gu, Seoul

The Seoul Museum of Craft Art (SeMoCA), the first public museum of craft art in Korea, opened its doors in Anguk-dong, Jongno-gu, in July 2021 after renovating five buildings of the former Pungmoon Girls’ High School. SeMoCA studies and shares not only works, but also information, records, people, and environment related to craft art with the goal of becoming a dynamic platform for experiencing the technical, practical, artistic, and cultural values of craft.
SeMoCA holds a collection that comprises various crafts and craft materials covering multiple fields and eras from the traditional to the present. SeMoCA also holds exhibitions that feature the history of craft from traditional to contemporary art as well as local and children’s crafts, along with programs that utilize the museum’s craft installations, craft archives, craft library, and craft resource management system.
The site of the museum has deep historical roots as it is also the Andong Secondary Palace Site, where a detached palace was constructed as a royal residence for King Sejong’s son Prince Yeongeung, and served as a venue for royal celebrations, such as the wedding of King Sunjong. The site is also at the center of Jongno-gu, where Joseon-era master artisans (“gyeonggongjang”) of the royal palace produced and delivered craft works.

Museum Kimchikan (뮤지엄 김치간)

6.2Km 2025-06-19

(4-6th floor, Maru Art Center), 35-4 Insadong-gil, Jongno-gu, Seoul

Museum Kimchikan is a museum dedicated to kimchi in Insa-dong’s Maru Art Center. The exhibition details the culture, history, trajectory, and efficacy of kimchi and teaches the visitors how to make kimchi through videos. Visitors can also sample different types of kimchi. The museum offers both individual and group experience programs.

Matthew Chang Anguk (메튜장 안국)

6.2Km 2025-07-14

33 Yulgok-ro, Jongno-gu, Seoul

Matthew Chang Anguk flagship store uses the whole space to bring the brand's philosophy to life through fragrance. Located in Anguk, the heart of Korea's tradition and aesthetics, the store's tranquil atmosphere sets the mood for visitors to try on and experiment with the brand's carefully selected perfume collection. The staff provides assistance in recommending the perfect scent according to visitor's preference, mood, and nostalgia. The store also has a section dedicated to body care products, such as hand wash and body lotion.

Toin (토인)

6.2Km 2025-11-05

48 Insadong-gil, Jongno-gu, Seoul
+82-2-736-5142

Toy store where you can buy Dalgona sets
It is a retro-style store that sells nostalgic toys and snacks. The small space is filled with colorfully colored wrapping paper and toys that are difficult to understand at first glance. As soon as you enter this place, children and adults will feel excited and their eyes will sparkle. Among the various products, the most popular item is by far the Dalgona set. It is good to make new memories by choosing snacks and toys that suit your taste

Bukchon Hanok Village Gamgodang Street (북촌한옥마을 감고당길)

6.2Km 2025-10-30

Anguk-dong, Jongno-gu, Seoul

An alley with cute cafes and galleries
This is the road that appeared in the last episode and the flashback scene where Choi Ung (played by Choi Woosik) and Kuk Yeonsoo (played by Kim Dami) got drunk. Behind the Seoul Craft Museum in Bukchon Hanok Village, it extends for about 440m from Poongmoon Girls' High School to Jeongdok Library. There are many pretty cafes and galleries on the cozy road, and there are also craft markets open, so there is plenty to look around. The alley where Kuk Yeonsoo walked with the drunken Choi Ung on her back is Yunboseon Street in the middle of Gamgodang Street. It stretches along the hill between narrow tiled walls and stone walls, giving off a unique atmosphere.

Songhyeon Green Plaza (열린송현 녹지광장) - Area information - Korea travel information