Itaewon Special Tourist Zone (이태원 관광특구)

7.0Km 2024-11-27

196 Itaewon-ro, Yongsan-gu, Seoul

Itaewon was the first special tourist zone in Seoul, designated in 1997. It is a multicultural place where over 20,000 foreigners live and is widely recognized by international visitors.

The name Itaewon started to spread worldwide in the 1980s when Korea hosted the 1986 Seoul Asian Games and the 1988 Seoul Olympic Games, as well as many international conferences. Since then, Itaewon has become a popular travel destination. Clothes and accessories with unique designs, and leather products in particular are famous. This is a go-to place for both shopping and entertainment. The street is crowded with shops selling clothes and bags, as well as hotels, restaurants, entertainment facilities and travel agencies. With about 2,000 shops and stores lining every street, visitors can experience a multicultural atmosphere. Also famous in the district is Antique Furniture Street where more than 100 shops selling furniture and antiques stretch from Hamilton Hotel toward Bogwang-ro.

Travelers can taste authentic cuisine and experience culture from around the globe on World Food Street where there are 40 restaurants operated by foreigners. Since the late 1990s, an increase in the number of tourists from Southeast Asia and the Middle East has transformed the streets from being US Army-oriented into culturally diverse. Various performances and events are held in the area. In particular, Itaewon Global Village Festival, held every October, is a famous festival. Tourists can pay in US dollars, Japanese yen, or another currency freely. In addition, visitors can use various languages like English, Japanese, and Chinese with the sellers.

Kum Bak Yeon [Tax Refund Shop] (금박연)

7.0Km 2024-06-27

24-12, Bukchon-ro 12-gil, Jongno-gu, Seoul

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Salon Sulla (살롱순라)

7.0Km 2021-03-30

75, Yulgok-ro 10-gil, Jongno-gu, Seoul
+82-2-6409-0027

It is a restaurant, decorated in a hanok style, that sells Western dishes. This Western dishes restaurant is located in Jongno-gu, Seoul. The most famous menu is pollack roe pasta.

Let's Jongno Festival (종로축제 렛츠종로)

7.0Km 2023-09-19

84 Donhwamun-ro, Jongno-gu, Seoul
+82-10-4746-1773 / +82-70-4600-5719

Let's Jongno Festival is comprised of nine smaller festivals themed on traditional culture taking place throughout the Jongno district in October. Both local residents and visitors from near and far are invited to participate in the many activities. The festival kicks off with Jongno Culture Night during the first week of the month, followed by Gugak-ro Road Festa, Donghwamun-ro Road Culture Festival, and K-Jewelry Festival the second week; Jongno Hanbok Festival, Bukchon Craft Studio Festival, and Traditional Food Festival the third week.

Hotel PJ (호텔PJ)

7.0Km 2021-03-16

71, Mareunnae-ro, Jung-gu, Seoul
+82-2-2280-7000

Hotel PJ is located near Euljiro 4-ga, a transportation hub connecting subway lines 2, 3, 4, and 5, allowing guests to reach Seoul's tourist destinations such as Myeong-dong, Namdaemun, Dongdaemun, Namsan, Insa-dong, Hongdae, and Daehangno with ease. The hotel has 272 guestrooms as well as a restaurant, cafe, banquet halls, and a business center.

Theatre Changdeokgung (창덕궁 소극장)

7.0Km 2021-12-07

88-1, Donhwamun-ro, Jongno-gu, Seoul
+82-2-742-7278

Theatre Changdeokgung is located across from Changdeokgung Palace in the Gugak-ro Special Cultural Zone of Seoul. To recreate the traditional Korean entertainment setting and offer a better view of the stage, the theater is designed with floor seatings facing a platform stage. The theater offers a wide array of performances including samulnori (traditional Korean percussion quartet), traditional Korean music, and madanggeuk (a play infused with traditional music and performances). First time visitors often find the creative and cozy experience create a lasting memory of Korean culture and arts. Also nearby the theater are a number of tourist attractions including Changdeokgung Palace, Unhyeongung Palace, Jongmyo Shrine, and Insa-dong.

Pildong Myeonok (필동면옥)

7.0Km 2024-03-07

26, Seoae-ro, Jung-gu, Seoul
+82-2-2266-2611

Pildong Myeonok specializes in authentic pyeongyang naengmyeon (pyeongyang cold buckwheat noodles). Their signature dish is Pyeongyang naengmyeon (Pyeongyang cold buckwheat noodles), which has a light and refreshing broth and chewy noodles. Mandu and Mandut guk (Mandu soup) are also popular dishes to go with it. Having been selected for the Michelin Guide Seoul 2023, this restaurant is a favorite among locals and tourists alike for its flavorful noodles.

Usmania (우스마니아)

7.0Km 2017-10-10

34, Usadan-ro, Yongsan-gu, Seoul
+82-2-798-7155

Usmania is a Pakistani restaurant located in Itaewon. The restaurant imports all its ingredients from Pakistan (except for its meats and vegetables) in order to make the dishes as authentic as possible. Dishes are cooked in a tandoor, a clay oven used in just about every household in Pakistan.

Grand Hyatt Seoul (그랜드 하얏트 서울)

7.0Km 2024-10-16

322, Sowol-ro, Yongsan-gu, Seoul
+82-2-797-1234

The Grand Hyatt Seoul is an international business hotel located 10 minutes away from the center of the city and 20 minutes away from Yeouido and Gangnam, boasting a view of the Hangang River to the south and the scenery of Namsan Mountain to the north. It is also located only 70 minutes and 50 minutes away from Incheon International Airport and Gimpo International Airport respecitvely, making the hotel a convenient option for international travelers.

Grand Hyatt Seoul has twelve restaurants and bars that serve authentic meals and develop menus that lead the culinery trend. The hotel is also equipped with conference rooms, sports facilities, and spa services.

Owl Museum (부엉이박물관)

7.0Km 2022-09-19

143, Bukchon-ro, Jongno-gu, Seoul
+82-2-3210-2902

The Owl Museum is filled with over 2,000 pieces of owl-themed arts and crafts collected from all over the world by the owner. Renovated from a house, the museum has a feel of an antique café as the owner offers a cup of coffee or tea to visitors. Located near the city, those interested in owls should stop for a view and a drink. Various stories of how the collection was gathered as well as information on owls are also interesting.

Itaewon Special Tourist Zone (이태원 관광특구) - Area information - Korea travel information